Data and Direct Bulletin from Brand Republic - Occam, Tim Bonnet, Sony, VivaKi, Facebook

View in web browser View text-only version Blackberry version Mobile version Add to safe senders list Latest news From DM Bulletin to Data and Direct Bulletin by Daniel Farey-Jones 13 October 2011, 02:20PM Brand Republic's DM Bulletin is changing its name to Data and Direct Bulletin, covering the science of identifying and targeting customers and prospects, as well as the art of tailoring content to them. RAC appoints Occam to handle data by Loulla-Mae Eleftheriou-Smith 13 October 2011, 01:00PM RAC, the automotive services company, has appointed Occam to handle its data management requirements and develop a single customer view database. TBWA's Tim Bonnet to join Creston Group by Sara Kimberley 13 October 2011, 11:00AM Creston Group, the parent company of agencies including Tullo Marshall Warren, has hired TBWA\Group's Tim Bonnet as the chairman of its communications arm. THE TALENT REPORT: Shaping the marketing department of the future by Trevor Clawson 12 October 2011, 12:00AM The rapid evolution of digital channels has led to a rise in demand for marketers with social-media, mobile and data-analysis skills. By Trevor Clawson. Sony locks 93,000 user accounts following hacking attempt by Loulla-Mae Eleftheriou-Smith 13 October 2011, 10:35AM Sony has been forced to suspend 93,000 user accounts following another attempt to hack into its gaming networks. VivaKi strikes online ad compliance partnership by Daniel Farey-Jones 10 October 2011, 04:11PM VivaKi, the digital media arm of Publicis Groupe, has turned to Evidon to offer its clients the ability to ensure their online ads comply with the EU ePrivacy Directive in the UK and throughout Europe. Examining Facebook's plan to rule the web by Sarah Shearman and Andrew McCormick 07 October 2011, 11:30AM Brands, agencies and partners describe their role in fuelling the world's biggest social network. Levi's bids to engage music fans with store gigs by Sarah Shearman 12 October 2011, 02:00PM Levi's is to host a series of live music events at its UK flagship store on London's Regent Street, with the chance to win tickets to see Primal Screen. Ebay backs social commerce with Facebook integration by Sarah Shearman 13 October 2011, 11:02AM Ebay, the ecommerce giant, has tied up with Facebook to make online shopping "more social" and give merchants greater exposure on the social networking site. Lipsy pushes Pixie Lott collection with rewards scheme by Matthew Chapman 07 October 2011, 12:30PM Next-owned clothes brand Lipsy is creating a customer rewards initiative to push its new autumn/winter collection, designed by British singer Pixie Lott. CMOs fail to cope with real-time brand conversations, says IBM by Matthew Chapman 11 October 2011, 01:55PM The majority of chief marketers admit they are not sufficiently aware of real-time conversations about their brands, according to an international study of more than 1,700 chief marketing officers (CMOs) by IBM. Carlson Marketing becomes Aimia by Sara Kimberley 10 October 2011, 11:46AM Carlson Marketing has folded into parent company, Groupe Aeroplan, which will now be known as Aimia. Latest jobs Planner Recruiter Direct Recruitment Salary £40 - 60k Location London Artworker Recruiter Charles Tyrwhitt Salary £25,000 Location White City, London Business Development Manager Recruiter Alchemy Worx Salary £40k basic OTE £60k Location London Senior Account Manager Recruiter Purple Consultancy Salary £30000 - £40000 per annum Location Hertfordshire Account Manager - BTL Recruiter Daniel Marks London Salary £24-30k + Benefits Location Central London SENIOR ACCOUNT MANAGER - AT TOP SOHO AGENCY Recruiter Barker Graves Salary Up to £38k depending on experience Location Central London - Soho Manage my bulletins Unsubscribe from bulletin © Haymarket 1957 - 2010 All rights reserved News Jobs Blogs & Forums Tenders