Friday, 7 October 2011

Global Bulletin from Brand Republic - IAG, We Are Social, Bel Group, Yahoo, Interbrand's top 100 global brands 2011

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Global bulletin
Latest news
BA owner to launch budget airline
BA owner to launch budget airline
by Loulla-Mae Eleftheriou-Smith
07 October 2011, 09:56AM
International Airlines Group (IAG), the holding company of British Airways and Iberia, has approved the launch of Iberia Express, a low-cost airline.
We Are Social opens South American office
We Are Social opens South American office
by Sophie Maden
07 October 2011, 09:07AM
Social media agency We Are Social has announced it is set to open an office in São Paulo, Brazil, after landing its founding client in the country, Smirnoff Vodka.
Bel splits €150m global media between OMD and ZenithOptimedia
Bel splits €150m global media between OMD and ZenithOptimedia
by Sophie Maden
06 October 2011, 10:01AM
Dairy product manufacturer Bel Group has handed the bulk of its €150m (£130m) global media business to OMD, with a small portion also going to ZenithOptimedia.
Chinese internet giant eyes Yahoo
Chinese internet giant eyes Yahoo
by John Reynolds
03 October 2011, 08:42AM
Yahoo, the troubled internet giant, has emerged as a possible acquisition target of Alibaba, the Chinese internet company which is 40% owned by Yahoo, according to reports.
Interbrand's top 100 global brands 2011: Coca-Cola still top but Apple gaining fast
Interbrand's top 100 global brands 2011: Coca-Cola still top but Apple gaining fast
by Matthew Chapman
04 October 2011, 04:04PM
Coca-Cola has been named the world's most valuable brand for the 12th year running while Apple has seen the biggest surge in brand value, according to Interbrand's latest annual global brand report.
Gregory appointed ad director at Telefonica
Gregory appointed ad director at Telefonica
by Ian Darby
06 October 2011, 12:00AM
Shaun Gregory, the managing director of O2 Media, has been promoted to the new global role of director of advertising for its parent company, Telefónica.
Former BA chief Willie Walsh speaks out on climate change proposals
Former BA chief Willie Walsh speaks out on climate change proposals
by
04 October 2011, 06:06PM
Willie Walsh, head of the new International Airlines Group, has branded new European climate change proposals as 'total madness'.
Adidas 'the bull' by 180LA
Adidas 'the bull' by 180LA
by
06 October 2011, 10:30AM
Adidas has launched a global ad campaign for the basketball player Derrick Rose's signature shoe, the adiZero Rose 2.
Also in the news
Cautious Sorrell needs to factor in 'Super Bowl, Super Social'
by Arif Durrani, 03 October 2011, 11:28AM
Trident gum appoints Saatchi and Saatchi to global ad account
by Sara Kimberley, 04 October 2011, 10:56AM
Facebook UK revenues rocket 54% in 2010
by Arif Durrani, 04 October 2011, 08:30AM
PepsiCo invests in tech start-ups to increase innovation
by Nicola Clark, 04 October 2011, 08:30AM
Zenith downgrades global ad forecast amid fears of double-dip recession
by Arif Durrani, 03 October 2011, 04:40PM
easyJet introduces £50m 'Europe by easyJet' campaign
by Sara Kimberley, 03 October 2011, 11:37AM
Coke Zero calls open auditions for global campaign
by Loulla-Mae Eleftheriou-Smith, 03 October 2011, 01:30PM
Wieden+Kennedy Amsterdam launches The Dam Armada
by Sophie Maden, 03 October 2011, 12:38PM
From Singapore - Chris Reed on partnership marketing
Airports are the packaging design of a country brand
Chris J Reed
03 October 2011, 2:08AM
GREAT BRITAIN? "WORST BRITAIN" MORE LIKE
Chris J Reed
30 September 2011, 5:57AM
Google hunger for content shows no end
Chris J Reed
29 September 2011, 5:00AM
CUSTOMER LOYALTY - finally someone gets it!
Chris J Reed
29 September 2011, 4:52AM
Sony's cool Ben and Jerry's partnership makes you smile
Chris J Reed
28 September 2011, 1:28AM
The Wall blog
The future of Twitter - the Twitter News Network
@gordonmacmillan
07 October 2011, 11:25AM
Homebase gets on board with social, with two new Twitter feeds
Jennifer Whitehead
07 October 2011, 11:04AM
Sony assembles a cast of game characters in this 'cantina' ad for the PS3
@gordonmacmillan
07 October 2011, 10:50AM
YouTube launches Politics channel for US elections
Dan Leahul
07 October 2011, 10:42AM
5 Rules Of Alternate Reality Games
Felix Morgan
07 October 2011, 10:16AM
Björk's New 'Biophillia' Releases Online With Highlight of iPad App
Lisa Devaney
06 October 2011, 10:52AM
Gordon's Republic
Welcome to the face of the new smaller BBC #dqf
@gordonmacmillan
06 October 2011, 11:00AM
'Sun on Sunday' moves closer as News International goes on hiring spree
@gordonmacmillan
04 October 2011, 8:10AM
The best sitcoms have geeks - meet the New Girl
@gordonmacmillan
29 September 2011, 10:22AM
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Research from our partner: Future Foundation

Luxury BRIC by BRIC: the most unstoppable market in the world?
Luxury BRIC by BRIC: the most unstoppable market in the world?
by James Murphy
22 August 2011, 10:47AM
Some worry that the success of luxury brands in emerging markets is unsustainable. Talking to local consumers suggests that the good times still have a long way to roll.
Platinum Foxes - the irresistible rise of global agelessness
Platinum Foxes - the irresistible rise of global agelessness
by Dominic Harrison, Head of Global Trends
22 August 2011, 11:05AM
With every year that passes, old age becomes less of a victimhood and more of an opportunity. This has the potential to radicalise brand-consumer relations in the most aged consumer societies and invites us to seriously review traditional conceptions...
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