Thursday, 20 October 2011

Marketing Daily - Profile of Catherine Kehoe, Lloyds marketing director; plus Terry Leahy, eBay, Oddbins and Lemsip

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Breaking news from Marketing
 
Breaking news from Marketing October 2011
 
Latest News
 
Lloyds Banking Group's Catherine Kehoe on finding the right voice for Halifax
Alex Brownsell,
20 October 2011
 

Catherine Kehoe, brands and marketing director for Lloyds Banking Group, says the...

Catherine Kehoe: brands and marketing director for Lloyds Banking Group
 
 
An audience with Sir Terry Leahy: 'This is the best of times' for marketers
Rachel Barnes,
20 October 2011
 

Sir Terry Leahy says marketers must 'break the straitjacket' in order for...

Sir Terry Leahy lays down a challenge to marketers
 
 
Speakers from Boots, HuffPo and Westfield join APA summit line-up
Staff,
20 October 2011
 

Five keynote speakers from brands and businesses as diverse as Boots, Westfield...

Rory Sutherland: speaking at the APA International Content Summit
 
 
eBay's net income up 18% as it capitalises on m-commerce
Sarah Shearman,
20 October 2011
 

Ebay has reported an 18% jump in net income to $628m in...

eBay: net income up 18%
 
 
Oddbins returns to the high street
Loulla-Mae Eleftheriou-Smith,
20 October 2011
 

Oddbins, the failed off-licence chain that went into administration six months ago,...

Oddbins: to make a comeback on the nation's high streets
 
 
Lemsip mocks 'man flu' with James Brown soundtrack
Loulla-Mae Eleftheriou-Smith,
20 October 2011
 

Lemsip, the Reckitt Benckiser (RB)-owned cold and flu brand, has launched a...

Lemsip: kicks off Facebook campaign
 
 
 
Also in the News
 
Debenhams promises renewed focus on marketing
John Reynolds,
20 October 2011
 
Varsity pulls website and moves investment into Facebook
Sarah Shearman,
20 October 2011
 
 
 
Blogs
 
 
Now’s the time to start your new agency
CHRIS BARRACLOUGH
 

There is no better time than to launch a new agency than during a recession. Property, equipment and people are...

 
 
Amazon Kindles a Fire
Iremonger
 

People talk about Amazon’s new colour table, the Fire (just released in the...

 
 
Steve Jobs understood people, not computers.
CHRIS BARRACLOUGH
 

There will be many people writing about the beautifully designed technology Steve Jobs brought us. But for me the...

 
 
British men don’t get fashion
Nicola Clark
 

Sweeping statement, Horribly old-fashioned assumption, Downright rude? A combination of all three possibly… Whether...

 
 
BA needs to find its chocolate pudding
rachel barnes
 

The new BA ads 'To fly. To serve' have no doubt divided opinion. From my...

 
 
 
 
 
 
Whitepapers
 
 
 
 
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