Friday 25 July 2014

Campaign Daily Fix - BSkyB, McDonald's, Campaign Viral Chart, Doctor Who, WCRS, McCann

 

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Latest news
BSkyB secures £4.9bn for Sky Europe deal
by Sara Kimberley,
25 July 2014, 07:55AM
BSkyB secures £4.9bn for Sky Europe deal
BSkyB has secured a £4.9 billion deal to takeover Sky Italia and Sky Deutschland, to create Sky Europe.
McDonald's marks 40 years with charity ad
by James Swift,
25 July 2014, 08:20AM
McDonald's marks 40 years with charity ad
McDonald's UK is tonight launching the first ad in its 'Here's to What Matters' campaign, focusing on its charity work.
Campaign Viral Chart: Always ad reaches no 1 for second time
by Sara Kimberley,
25 July 2014, 09:37AM
Campaign Viral Chart: Always ad reaches no 1 for second time
Always' "Like A Girl" ad by Leo Burnett tops the Campaign Viral Chart for the second time in three weeks.
Radio Times: 50 years of Doctor Who covers
by Louise Ridley,
24 July 2014, 12:46PM
Radio Times: 50 years of Doctor Who covers
Doctor Who series eight hits screens next month. Take a nostalgic look at some of the Radio Times magazine covers that have featured The Doctor in the past 50 years.
WCRS hires Mind Candy's Dino Burbidge as technology director
by Kate Magee,
25 July 2014, 09:01AM
WCRS hires Mind Candy's Dino Burbidge as technology director
WCRS has appointed Dino Burbidge to the newly-created role of director of technology and innovation.
McCann picked to resurrect Homepride's Fred
by James Swift,
24 July 2014, 05:00PM
McCann picked to resurrect Homepride's Fred
Premier Foods has picked McCann London to bring the Homepride brand mascot, Fred, back to TV advertising.
Agencies need to be more creative about creativity
by Tim Leake,
25 July 2014, 09:04AM
Agencies need to be more creative about creativity
Tim Leake, the former global creative innovation director at technology education company Hyper Island and the SVP of growth and innovation at California-based RPA, argues that agencies need to be "more creative" about creativity.

Latest Work

Ikea "beds" by Mother
10 July 2014, 04:26PM
Ikea
Greenpeace "everything is not awesome" by Don't Panic
09 July 2014, 04:29PM
Greenpeace
Blossom Hill "the wonderful world of Blossom Hill" by Isobel
11 July 2014, 07:17AM
Blossom Hill

Also in the news

Commonwealth Games ad round up
by James Swift, 23 July 2014, 09:38AM
Apple's Claire Lewis joins Inter Milan as marketing director
by Maisie McCabe, 24 July 2014, 04:30PM
Boardroom no longer views marketing as the 'team that colours in'
by Staff, 25 July 2014, 10:45AM
Brands have accrued decades of tacit knowledge - the time is now right to share it
by James Brown, 25 July 2014, 09:15AM
Amazon defends innovations after Q2 loss
by Alex Brownsell, 25 July 2014, 08:45AM
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