| | | | | | Mark Lund, a managing partner at Now, is leaving the agency he helped found to join McCann Worldgroup UK as its chief executive. | | | | | | McCain Foods has launched a review of its £20 million UK advertising account, putting the incumbent, BMB, on alert. | | | | | | Molson Coors, which owns the Carling, Coors Light and Cobra beer brands, is reviewing its international media planning and buying business, including the £22 million UK account. | | | | | | Celebrities including Eddie Izzard, Tanni Grey-Thompson and Ross Kemp are to feature in an ad launched today by senior figures in adland as part of a new campaign against Scottish independence. | | | | | | Main media advertising and internet marketing are driving the continued rise in marketing budgets, according to the latest IPA Bellwether Report. | | | | | | Coca-Cola has become the most successful World Cup sponsor on social media, reaching 85 million Facebook fans and having the most follows on Twitter. | | | | | | CHI & Partners has hired Alex Best, a group account director at Wieden & Kennedy London, as an account handling partner. | | | | | | Liberty Global, the owner of Virgin Media, has bought BSkyB's 6.4 per cent in ITV for £481 million. | | | | | | Aer Lingus, Ireland's biggest airline after Ryanair, is speaking with advertising agencies about its European business. | | | | | | Metro's managing director Steve Auckland has been named as the new chief executive of the Independent and Evening Standard newsbrands and extensions, including London Live. | | | | | | Heineken has launched a Twitter-based tool that offers nightlife recommendations, based on an algorithm that calculates which experiences are popular in real-time. | | | | | | The ad watchdog has banned a Jaguar Land Rover ad starring the actor Tom Hiddleston, who played Loki in the 'Thor' films, for encouraging drivers to behave irresponsibility. | | | | | | Chris Maples, vice president of Europe at Spotify, has left his role with the music company after three years, Media Week understands. | | | | | | Campaign is launching a training programme powered by the digital training company The Knowledge Engineers to prepare adland's brightest talent for running tomorrow's top businesses. | | | | | | |
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