Monday 14 July 2014

Campaign Daily Fix - World Cup, Philip Morris International, Campaign Viral Chart, Vax, IPA Awards, TfL, Morrisons

  

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Latest news
Brands celebrate Germany's World Cup triumph
by Alex Brownsell,
14 July 2014, 08:19AM
Brands celebrate Germany's World Cup triumph
Brands including Adidas, Budweiser, Beats By Dre, Visa and Lufthansa have taken to social media to celebrate Germany's 1-0 victory over Argentina in last night's enthralling World Cup final.
Marlboro-owner looks for social media agency
by Louise Ridley,
14 July 2014, 11:28AM
Marlboro-owner looks for social media agency
Philip Morris International (PMI), the company that owns Marlboro cigarettes, has approached agencies to discuss its international social media arrangements.
Campaign Viral Chart: Germany World Cup winner
by Sara Kimberley,
14 July 2014, 10:29AM
Campaign Viral Chart: Germany World Cup winner
Bayern 3, the German online radio station, has jumped to the number-one spot on the Campaign Viral Chart, as the country celebrates winning the 2014 Fifa World Cup.
Johannes Leonardo handed Vax ad brief
by Jeremy Lee,
14 July 2014, 10:43AM
Johannes Leonardo handed Vax ad brief
TTI, British-based owner of the Vax range of floor care products, has appointed New York's Johannes Leonardo as its lead creative shop.
Lego, Specsavers and BHF compete for IPA Effectiveness Awards
by Louise Ridley,
14 July 2014, 12:14PM
Lego, Specsavers and BHF compete for IPA Effectiveness Awards
Ad campaigns for brands including Lego, Specsavers, KitKat, Virgin Trains, BT, McDonald's and O2 are among the 70 entries for the biennial IPA Effectiveness Awards.
TfL targets road rage with emotive campaign
by Maisie McCabe,
14 July 2014, 09:41AM
TfL targets road rage with emotive campaign
Transport for London has unveiled a major behavioural change campaign to try and get people in the capital to be more considerate of each other when they are on the roads.
4Music hunts for next 'vlogger' presenter with O2
by Louise Ridley,
14 July 2014, 11:37AM
4Music hunts for next 'vlogger' presenter with O2
O2 is sponsoring 4Music's search for its next online video presenter through its Vlogstar competition, which kicks off today .
Chambord launches surreal TV campagin
by James Swift,
14 July 2014, 08:48AM
Chambord launches surreal TV campagin
Chambord, the raspberry liqueur, is releasing its first TV campaign since appointing Wieden & Kennedy to its creative account.
Morrisons' pun-tastic ads show off new London delivery service
by Loulla-Mae Eleftheriou-Smith,
14 July 2014, 08:00AM
Morrisons' pun-tastic ads show off new London delivery service
For all the Londoners that have been waiting for Morrisons to start delivering to you: the day has come, and with more puns than expected.
Real-time advertising: is it all about now?
by Lawrence Green,
14 July 2014, 12:38PM
Real-time advertising: is it all about now?
Laurence Green, a co-founder of 101, explains why he is weary of the "real-time" juggernaut.

Latest Work

Ikea "beds" Mother
10 July 2014, 04:26PM
Ikea
Greenpeace "everything is not awesome" by Don't Panic
09 July 2014, 04:29PM
Greenpeace
Blossom Hill "the wonderful world of Blossom Hill" by Isobel
11 July 2014, 07:17AM
Blossom Hill

Also in the news

Adidas and Nike both claim real-time World Cup marketing success
by Loulla-Mae Eleftheriou-Smith, 14 July 2014, 12:00PM
How Facebook teamed up with McDonald's to recreate the World Cup with fries
by Georgina Brazier and Ben Hall, 14 July 2014, 11:30AM
Newspaper ABCs: Print circulations for June 2014
by Joel Fothergill, 14 July 2014, 09:33AM
Premier League rolls back into town with moody BT Sport ad
by Alex Brownsell, 14 July 2014, 08:45AM
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