Wednesday, 2 June 2010

Campaign Daily Fix - D&AD, Publicis, L'Oreal, Diageo, McDonald's

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Campaign Daily Fix
 
02 June 2010  
Latest News
Dick Powell: D and AD chairman
D&AD appoints Dick Powell as chairman
John Tylee, 02 June 2010

Dick Powell, the co-founder of Seymour Powell, has been named as the new D&AD chairman, replacing Anthony Simonds-Gooding who is stepping down after 17 years.

 
Maurice Lévy: agreed to stay beyond 2011
David Kenny quits Publicis Groupe
Daniel Farey-Jones, 02 June 2010

David Kenny, the Vivaki managing partner and one of the candidates to succeed Maurice Lévy at the head of Publicis Groupe, has resigned.

 
Cheryl Cole: L'Oreal ad escapes ASA ban
Cheryl Cole's L'Oreal ad escapes ASA ban
Alex Brownsell, 02 June 2010

The Advertising Standards Authority (ASA) has dismissed 40 complaints against a L'Oreal campaign starring Cheryl Cole.

 
Diageo looks to streamline ad strategy
Diageo streamlines ad strategy
Joe Thomas, 02 June 2010

Diageo GB is consolidating its marketing strategy across its portfolio of brands and has called a review of its below-the-line agency arrangements.

 
McDonald's: releases World Cup activity
McDonald's unveils World Cup ads
John Reynolds, 02 June 2010

Leo Burnett has created tailored TV spots for McDonald's in England, Scotland and Wales as part of its marketing drive around the forthcoming World Cup.

 
 
Also in the News
Project Canvas set to get green light within weeks
Sara Kimberley, 02 June 2010
Ruby scoops Savills UK ad account
Joe Thomas, 01 June 2010
Tourism Australia to release singalong ad
Mark Banham, 01 June 2010
 
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Latest Work
Guardian & Observer 'gola mondo' by Wieden & Kennedy London
01 June 2010

Wieden & Kennedy London has created an integrated advertising campaign to promote The Guardian and Observer's coverage of the World Cup.

 
Kwik Fit 'amazed' by DDB
Kwik Fit 'amazed' by DDB UK
28 May 2010

Kwik Fit has launched a TV campaign to promote its latest deals.

 
Mentos 'diamond white' by BBH
Mentos 'diamond white' by BBH
28 May 2010

Mentos has launched a digital campaign using each viewers webcam to show how they would look with gleaming white teeth.

 
More Work
 
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