| Latest news | |  | | | | | Marks & Spencer (M&S) is bringing in this year's finalists from 'The X Factor' to star in its traditional celebrity-studded Christmas campaign. | | |  | | | | | Little Chef, the roadside dining chain, is to undergo a £30m revamp across its 162 existing sites, while owner RCapital plans to expand the chain with a further 55 restaurants. | | |  | | | | | Yahoo, the troubled internet giant, has emerged as a possible acquisition target of Alibaba, the Chinese internet company which is 40% owned by Yahoo, according to reports. | | |  | | | | | Absolute Radio has become the first UK Radioplayer partner to disclose where its listeners to the service come from, with the majority arriving from its own sites, followed by BBC URLs. | | |  | | | | | Eurostar will broadcast its first pan-European TV advertising campaign during ' The X Factor' on ITV on Saturday night (1 October). | | | | |
Working the new creative model | | Intelligence | |  | | | | | Smartphones have the potential to unlock real consumer engagement, but marketers have to be careful not to alienate their audience, writes Adele Gritten, head of media consulting, YouGov. | | |  | | | | | A new ISBA report highlights structural problems in an alarming number of UK marketing departments, with 'siloed thinking' the main problem, writes Andrew McCormick. | | |  | | | | | Technological advances are shaping the development of out-of-home media, but the traditional poster still has its value, according to two industry experts | | |  | | | | | What is the outlook for independent media agencies, Alasdair Reid asks. | | | | | From the blogs | | | | | | | | | | | | | | | | |  | | | | | Latest jobs | | | | | | Brand Manager | | Recruiter Aston Manor Brewery | | Salary £excellent plus benefits | | Location Birmingham | | | Account Director | | Recruiter Dynamic New Alliances | | Salary Up to £55K | | Location Central London | | |  | | |
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