Monday, 15 July 2013

Breaking news from Brand Republic - Morrison's, 3 great ads, News Corp, Newspaper ABCs, top 50 digital agencies

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Latest news

Morrison's boss ups retailer complaints over online sales tax
Morrison's boss ups retailer complaints over online sales tax
by Loulla-Mae Eleftheriou-Smith
15 July 2013, 09:56AM
Dalton Philips, Morrison's chief executive, has joined Sainsbury's and Topshop bosses in demanding an online sales tax to rebalance the disadvantage experienced by high-street retailers compared to online-only sellers.
3 great ads I had nothing to do with: Caitlin Ryan
3 great ads I had nothing to do with: Caitlin Ryan
by Caitlin Ryan
15 July 2013, 08:00AM
Caitlin Ryan, outgoing ECD Proximity and incoming Group ECD of Karmarama, reveals the three ad campaigns she admires but had nothing to do with.
Most-viewed on Campaign: sport and controversy most popular last week
Most-viewed on Campaign: sport and controversy most popular last week
by Ben Hall
15 July 2013, 08:59AM
Last week's most popular stories include Wimbledon and rugby wins, and controversial ads from Irn Bru and Confused.com.
News Corp to leave Wapping after 27 years for 'Baby Shard'
News Corp to leave Wapping after 27 years for 'Baby Shard'
by Arif Durrani
12 July 2013, 04:05PM
News Corp is moving its new London operation, including News UK (formerly News International), HarperCollins and Dow Jones, to The Place building, dubbed 'Baby Shard', along London's South Bank.
Newspaper ABCs: Telegraph enjoys summer lifts in June
Newspaper ABCs: Telegraph enjoys summer lifts in June
by Arif Durrani
12 July 2013, 03:54PM
The Daily Telegraph and The Sunday Telegraph were the only quality newspapers to achieve slight circulation lifts in June, according to figures from the Audit Bureau of Circulations published today.
In pictures: IAA's Gatsby-inspired summer ball
In pictures: IAA's Gatsby-inspired summer ball
by Staff
15 July 2013, 09:30AM
Over 800 guests celebrated the International Advertising Association's 75th anniversary at a Gatsby-inspired summer ball.
We Are Social tops PRWeek's top 50 digital agencies report
We Are Social tops PRWeek's top 50 digital agencies report
by PRWeek reporters
12 July 2013, 10:00AM
We Are Social has topped PRWeek's annual ranking of the industry's top 50 digital agencies.
Men still dominate the sound of radio
Men still dominate the sound of radio
by Arif Durrani
12 July 2013, 10:56AM
Women still only account for 20% of solo radio broadcasters, and the figure drops to 12.5% during peak-time breakfast and drive-time hours, a new study has revealed.
Piccadilly Lights to offer new digital screen to brands
Piccadilly Lights to offer new digital screen to brands
by Chloe Smith
10 July 2013, 04:10PM
Owners of Piccadilly Circus Lights, the outdoor advertising display at Piccadilly Circus, are revamping the site formerly known as the Piccadilly Lite and are likely to offer it up to a single advertiser later this year.
Government postpones tobacco branding ban
Government postpones tobacco branding ban
by Loulla-Mae Eleftheriou-Smith
12 July 2013, 12:00PM
Health secretary Jeremy Hunt has revealed he will not make a final decision on standardised packaging for tobacco brands, despite the lengthy public consultation, until "the impact of the decision in Australia" is understood.
Future banishes 'outmoded' publisher job title
Future banishes 'outmoded' publisher job title
by Louise Ridley
12 July 2013, 11:28AM
Future, the media group, has dropped the job title "publisher" from the company in a restructure of its UK senior management team.
Promotion: Unlocking the full potential of Facebook marketing

How do you launch the right content to drive engagement and sales? Tell us in our new survey and find out what your peers are doing as well.
 

Also in the news

Six tips on how to make your video content more shareable
by Phil Townend, 11 July 2013, 09:30AM
Campaign Viral Chart: Mos Def's force-feed enters at number three
by Ben Hall, 12 July 2013, 09:09AM
Microsoft to reorganise entire company for greater 'speed and efficiency'
by Matthew Chapman, 11 July 2013, 04:36PM
Trading Places: this week's people moves
by Chris Harding, 12 July 2013, 09:00AM
Beatific child pelted with food and drink in Persil ad
by Ben Bold, 12 July 2013, 03:00PM
Paddy Power launches real money Facebook betting app
by Ben Bold, 12 July 2013, 10:38AM
Pernod Ricard embeds digital into Malibutique activity
by Gemma Charles, 12 July 2013, 11:45AM

Opinion

Gone in 20 seconds: why people stop watching online B2B videos
Gone in 20 seconds: why people stop watching online B2B videos
by Matt Smith
12 July 2013, 01:26PM
Think of a Hollywood movie trailer and a TV ad. What do they have in common?
The trouble with Twitter sources
The trouble with Twitter sources
by Anthony Hilton
12 July 2013, 12:00AM
The head of one of the big consultancies recently asked me who were the bloggers for whom I had most respect. Rather than answer I asked why he wanted to know.
Royal baby buzz shouldn't blind marketers to the reality of modern families
Royal baby buzz shouldn't blind marketers to the reality of modern families
by David Howard
12 July 2013, 09:00AM
The royal baby is on its way but brands need to understand that families come in many forms, writes David Howard, head of planning, Fold7.
Whisper it but, at long last, there's optimism in the air
Whisper it but, at long last, there's optimism in the air
by Danny Rogers
11 July 2013, 08:00AM
As I write, a worrying outbreak of optimism appears to be afflicting the British marketing and media sector.
Connecting to people 'formerly known as the audience'
Connecting to people 'formerly known as the audience'
by Sue Unerman
11 July 2013, 08:00AM
This is the BBC digital director Ralph Rivera's view of the next stage of broadcast. He says that internet-native companies such as Amazon and Facebook deal with people as individuals, not as a broad "audience", and that most TV programme-makers don'...
A view from the top
A view from the top
by Lindsay Pattison
11 July 2013, 08:00AM
I have a bit of a split personality right now, with two full-time roles at Maxus. I'm asked about work/life balance a lot. The reality is that I have no balance. I just have a blessed life, of which work is a massive part. I'm lucky that Mr P is also...
A view from the bottom
A view from the bottom
by Laura Parker
11 July 2013, 08:00AM
Generally, my day-to-day life at We Are Social involves a little more desk work and a lot less hip-shaking than in the past week.
Structural damage needs fixing at 36 Golden Square
Structural damage needs fixing at 36 Golden Square
by Jeremy Lee
11 July 2013, 08:00AM
Joints, as someone once said, are for butchers. It seems an appropriate metaphor given that, with a few notable exceptions (such as the clubbable friends Tom Knox and Richard Warren at DLKW Lowe), the creation of joint leadership roles usually end up...
Intelligence
Things we like: Jessie J, The Telegraph, Now TV
Things we like: Jessie J, The Telegraph, Now TV
by Staff
11 July 2013, 08:30AM
Jessie J's latest venture Say what you will about Jessie J, but there s no denying her growing influence on Generation Y. The outspoken singer, who has just quit her role as a coach on BBC One s The Voice, took over Glamour s Twitter account for 15...
O&M's homecoming queen
O&M's homecoming queen
by
11 July 2013, 08:00AM
Cheryl Giovannoni is back at an agency still celebrating its impressive awards haul at Cannes. But what O&M hasn't got, she tells Maisie McCabe, is the recognition that it deserves.
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