Wednesday 24 July 2013

Media AM - Omnicom, Apple, CBS Outdoor, Notonthehighstreet.com, Nissan

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Media AM Bulletin
 
 
 
*   Latest News
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Omnicom: plans to launch third media network
Omnicom plans to launch third media network
Louise Ridley, 23 July 2013

Omnicom is planning to launch a third global media network to add...

  
Apple iPhone 5: US TV campaign
Apple defies critics with record iPhone sales
Matthew Chapman, 24 July 2013

Apple has recorded strong growth in iPhone sales despite aggressive expansion from...

  
CBS Outdoor: unveils its 150 brands Tube-themed game
CBS Outdoor kicks off 'Guess the brand' Tube game
Louise Ridley, 24 July 2013

CBS Outdoor UK has launched a follow-up to its 'Look for longer'...

  
Notonthehighstreet.com: reviews its media planning and buying account
Notonthehighstreet.com calls media pitch
Louise Ridley, 24 July 2013

Notonthehighstreet.com, the online retailer, is holding a review of its media planning...

  
Nissan: launches virtual test drive video starring its Note model
Nissan uses Facebook data to personalise test drive
Maisie McCabe, 23 July 2013

Nissan has launched a digital campaign to promote the release of its...

  
Getty Images/Wavebreak Media
The democratisation of social media and the decline of the specialist
Matthew Chapman, 24 July 2013

A sea change is occurring within businesses, as social media rises up...

  
*   Also in the News
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C5 attracts more viewers than C4 for first time in 16 years
Arif Durrani, 23 July 2013
OMD has stepped out of the shadows, Clays says
Alasdair Reid, 18 July 2013
Are the smaller players driving innovation in OOH?
Arif Durrani, 18 July 2013
Women still struggle to get their voices heard
Arif Durrani, 18 July 2013
Digital media breathes life into advertising economy
Alasdair Reid, 18 July 2013
Recognising the gender imbalance in radio is a significant first milestone
Arif Durrani, 18 July 2013
If a picture is worth a thousand words, why don't we use them more?
Russell Davies, 18 July 2013
 
 
Blogs
Digital OOH and the Royal Baby
James Thornton

When news broke that the Royal Baby had been born, media owners and brands scrambled to deploy various tactical...

Hello Mum
Louise Brice

Well done Wills and Kate – not only have they produced a healthy baby boy, but they’ve created another global...

Heroism is not about gender it is about skill and strength and just not giving up.
Sue Unerman

What were Disney T-shirts manufacturers thinking when they produced girls Avengers Assemble T-shirts with the logo "I need a hero"...

The magic of mobile
Steve Hatch

I wouldn’t have expected a simple family holiday to provide me with the topic for a blog post for Media...

A road less travelled
Steve Cox

We are creatures of habit. We tend to adopt the same breakfast routine, follow the usual route to work,...

James Papworth: Is advertising good for the soul?
Media Week Guest

James Papworth, the marketing director of the Professional Publishers Association, analyses the Debating Society’s evening discussing whether “advertising is good...

Connecting to people ?formerly known as the audience?.
Sue Unerman

This is BBC Digital Director Ralph Rivera's view of the next stage of broadcast. He says that internet native companies...

Australian media are down (under) but not out
John Carroll

In their recent global entertainment and media outlook report, PwC paints a fairly rosy picture for television, radio and cinema,...

 
 
Jobs of the Week

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Senior Media Sales Executive, Preferred Choice Recruitment

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Media Sales Executives Consumer Press, Preferred Choice Recruitment

£25000 - £30000 per annum + Uncapped Commission, City of London

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