Friday, 19 July 2013

Campaign Daily Fix - AOL, Buxton, Portas agency, Payments Council, RKCR/Y&R, Viral chart, WDMP, Omnicom, Most-viewed on Campaign

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Latest News

Bob Lord appointed chief executive of AOL Networks
by Maisie McCabe,
19 July 2013, 11:08AM
Bob Lord appointed chief executive of AOL Networks
Bob Lord, the global chief executive of Razorfish and chief executive of Publicis Groupe's Digital Technologies Division, is to become the chief executive of AOL Networks.
Buxton catches Twitter 'chatter' for Ashes OOH push
by Susan Billinge,
19 July 2013, 11:55AM
Buxton catches Twitter 'chatter' for Ashes OOH push
Buxton natural mineral water is promoting its sponsorship of The Ashes with a digital outdoor advertising campaign, fronted by Alastair Cook, the captain of the English cricket team and Buxton brand ambassador.
Weisinger joins Wood at Portas as it looks to expand
by Maisie McCabe,
19 July 2013, 12:04PM
Weisinger joins Wood at Portas as it looks to expand
Helen Weisinger, the former chief marketing officer at EDC, has joined David Wood, the former business director at WPP's Team Vodafone, at The Portas Agency in the new role of marketing partner as it looks to ramp up its profile.
The7Stars wins multi-million Payments Council media
by Chloe Smith,
19 July 2013, 09:24AM
The7Stars wins multi-million Payments Council media
The Payments Council, the UK payment services body, has awarded the7Stars its multi-million pound media planning and buying account to help promote its new current account switching service.
RKCR/Y&R hires Publicis' Alix Pennycuick
by James Swift,
19 July 2013, 12:19PM
RKCR/Y&R hires Publicis' Alix Pennycuick
Rainey Kelly Campbell Roalfe/Y&R has hired Alix Pennycuick, the digital executive creative director at Publicis, to lead its creative technology and digital design departments as creative technology director.
Campaign Viral Chart: Grand Theft Auto on top again
by Ben Hall,
19 July 2013, 08:44AM
Campaign Viral Chart: Grand Theft Auto on top again
Grand Theft Auto tops the Campaign Viral Chart as the most-shared ad for a second week in a row with a video that offers gamers a first look at the fifth game in the series.
WDMP hires OgilvyAction's Gary Brooks
by Chloe Smith,
18 July 2013, 09:23AM
WDMP hires OgilvyAction's Gary Brooks
WDMP, the direct marketing agency, has appointed creative director Gary Brooks from OgilvyAction as its creative director to bolster the company's creative offering.
Omnicom pre-tax profits rise 2.3% to $482.3m in Q2
by Maisie McCabe,
19 July 2013, 09:23AM
Omnicom pre-tax profits rise 2.3% to $482.3m in Q2
Omnicom, the owner of the BBDO and OMD networks, has reported pre-tax profit of $482.3 million (£316.7 million) in the three months to the end of June 2013, up 2.3 per cent year on year as revenue increased 2.1 per cent.
Campaign's most viewed: Beckham's Sky ad is big draw
by Ben Hall,
19 July 2013, 12:41PM
Campaign's most viewed: Beckham's Sky ad is big draw
David Beckham's ad for BSkyB's Sky Sports was among the most-viewed content on Campaign this week.

Latest Work

ITV "summer of soaps" by ITV Creative
19 July 2013, 12:38PM
ITV
ITV has released a brand film promoting its soap opera programmes. The ad was made by the channel s in-house team, ITV Creative, and features actors from Coronation Street and Emmerdale reciting lines from Shakespeare s Sonnet 18. Tony Pipes was the ...
Mooncup "rap battle mooncup beermats" by St Luke's
19 July 2013, 12:06PM
Mooncup
Mooncup is distributing beermats across UK pubs to advertise its eco-friendly sanitary product. St Luke s created the campaign, which references an early film spot that featured two gangs of women staging a rap battle to decide if tampons were better...
O2 'frustration' by VCCP
19 July 2013, 11:31AM
O2 'frustration' by VCCP
O2 has released the second instalment in its "be more dog" campaign, with a TV ad promoting its "Refresh" tariff. It was created by VCCP and features the same cat character featured in the first spot, again voiced by Julian Barratt. In the latest ad,...
French Connection "from sketch to store" by The Full Service
19 July 2013, 10:33AM
French Connection
French Connection has rolled out its autumn/winter 2013 campaign. It was created by The Full Service, which is the photographer Rankin s creative content agency. The work includes images of naked models with sketches of the clothes overlaid on to the...

Also in the News

Rankin on advertising, nudity and making his son proud
by Loulla-Mae Eleftheriou-Smith, 19 July 2013, 12:00PM
Nearly 40% of shoppers 'would not buy groceries from Amazon'
by Ben Bold, 19 July 2013, 11:37AM
Future braces for job cuts after below-expected trading
by Maisie McCabe, 18 July 2013, 11:42AM
TripAdvisor appoints Anne Bologna as brand strategy chief
by Ben Bold, 19 July 2013, 11:11AM
Durex ramps up music associations with new intimate gigs
by Loulla-Mae Eleftheriou-Smith, 19 July 2013, 09:52AM
Facebook UK mobile users climb 22%
by Ian Darby, 18 July 2013, 10:52AM
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