Latest news | | | | | | Omnicom, the owner of the BBDO and OMD networks, has reported pre-tax profit of $482.3 million (£316.7 million) in the three months to the end of June 2013, up 2.3 per cent year on year as revenue increased 2.1 per cent. | | | | | | | Durex has ramped up its associations with music in a new wave of activity, giving consumers the chance to attend a series of intimate gigs. | | | | | | | Grand Theft Auto tops the Campaign Viral Chart as the most-shared ad for a second week in a row with a video that offers gamers a first look at the fifth game in the series. | | | | | | | Isobar UK appoints executive creative director Nick Bailey as chief executive and Asos parts company with its product and trading boss Kate Bostock, in this week's round-up of people moves across advertising, marketing, media and PR. | | | | | | | Social video expert Be On evaluates the latest viral campaign from Direct Line. | | | | | | | WDMP, the direct marketing agency, has appointed creative director Gary Brooks from OgilvyAction as its creative director to bolster the company's creative offering. | | | | | | | The Payments Council, the UK payment services body, has awarded the7Stars its multi-million pound media planning and buying account to help promote its new current account switching service. | | | | | | | Watch the latest viral video hits from NeverWet, Johnnie Walker and Calvin Klein. | | | | | | | Veteran fashion photographer Rankin has visualised French Connection's design process. The fashion label claims that it doesn't follow trends; it makes them, and that its collections go directly from a designer's sketch to store. | | | | | | | Photos taken by mums of their kids form the basis of an integrated digital campaign for supermarket Asda, that encourages families to take part in money-saving summer activities and share them via social media. | | | | | | | David Hasselhoff combines his Baywatch and pop star personas to disturbing effect in a US ad for Farmhouse Blend iced coffee (dubbed "Hoffee"), that sees the cult actor/singer belting out a cheesy pop song, jet-skiing and cavorting with babes on the ... | | | | | | | Future, the publisher of T3 and Total Film, is to accelerate its cost-saving programme with job losses likely, after reporting that trading in the three months to the end of June was below expectations. | | | | Promotion: Unlocking the full potential of Facebook marketing |
| How do you launch the right content to drive engagement and sales? Tell us in our new survey and find out what your peers are doing as well. | | | | Intelligence | | | | | | Ian Darby is underwhelmed by the new Nissan Leaf campaign: "If I buy a Nissan electric car, it apparently comes with a force field that strips pedestrians of their possessions. This poor visualisation of the vehicle s benefits is accompanied by an eq... | | | | | | | Jeremy Lee hopes England s cricketers are also inspired by the new press ad for Land Rover: "It s brilliant to see some clever and funny tactical advertising to celebrate the Lions win in Australia. Perfect." The ad was written by Phil Forster and ar... | | | | | | Latest jobs | | PPC Manager | Recruiter NG Digital Marketing | Salary £30000 - £35000 per annum | Location London | | | | | | | |
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