Friday, 12 July 2013

Campaign Daily Fix - Droga5, Carlsberg, Motors.co.uk, Shazam, Viral chart, ICO, Work Club hires

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Latest News

Droga5 sells stake to William Morris Endeavor
by James Swift,
11 July 2013, 05:57PM
Droga5 sells stake to William Morris Endeavor
Droga5 is selling a minority stake in the business to the talent agency William Morris Endeavor.
Carlsberg hires The Marketing Store for below-the-line business
by Chloe Smith,
12 July 2013, 09:27AM
Carlsberg hires The Marketing Store for below-the-line business
Carlsberg UK has appointed The Marketing Store to handle its consolidated below-the-line-account, following a pitch against Haygarth and Billington Cartmell, the incumbent.
Auto Trader-rival Motors.co.uk starts ad agency talks
by James Swift,
12 July 2013, 09:00AM
Auto Trader-rival Motors.co.uk starts ad agency talks
Motors.co.uk, the car classified website, is looking for a creative agency to partner with as rival Auto Trader ramps up its marketing activity.
Y&R partners globally with Shazam
by Louise Ridley,
12 July 2013, 11:13AM
Y&R partners globally with Shazam
Young & Rubicam has announced a non-exclusive partnership with Shazam to create mobile and second screen advertising for its clients.
Campaign Viral Chart: Mos Def's force-feed enters at number three
by Ben Hall,
12 July 2013, 09:09AM
Campaign Viral Chart: Mos Def's force-feed enters at number three
A video for Reprieve, the human rights for prisoners charity, has entered the viral chart in third place this week, behind ads for Honda and the latest 'Grand Theft Auto' video game.
ICO seeks digital partner for privacy awareness work
by James Swift,
12 July 2013, 09:00AM
ICO seeks digital partner for privacy awareness work
The Information Commissioner's Office (ICO) is on the hunt for a digital agency to help it raise awareness of data privacy issues.
Work Club boosts team with new hires
by James Swift,
12 July 2013, 11:11AM
Work Club boosts team with new hires
Work Club has hired a senior creative and a business director as it seeks to boost its headcount following new business wins.

Latest Work

BGH "emails" by Del Campo Saatchi & Saatchi
10 July 2013, 06:20PM
BGH
BGH has released three TV ads in Argentina to mark the launch of its new smart TV range. Del Campo Saatchi Saatchi created the spots, each of which shows someone e-mailing a film character or movie star from their TV set. The ads were written and a...
Kronenbourg 1664 "the French blah-blah" by Sid Lee Paris
10 July 2013, 03:16PM
Kronenbourg 1664
Kronenbourg 1664 is releasing a global campaign to highlight the beer s French roots. The ad was created by Sid Lee Paris and will launch in Canada before being rolled out across other countries. It shows groups of people speaking French and subtitle...
Malibu "fusion" by Marcel
10 July 2013, 02:27PM
Malibu
Malibu has launched an outdoor campaign on 12,000 billboards across France. The work was created by Marcel and shows wooden rum barrels split open like coconuts, reflecting the flavours of the drink. The ad was written by Clarisse Monnot and art dire...
One For The Boys "don't be dumb, talk about it" by The Black Arts Company
10 July 2013, 10:37AM
One For The Boys
Samuel L Jackson appears in a new campaign for the the male-cancer foundation One For The Boys. The 40-second TV ad aims to get men talking about the possibility of contracting cancer. The Black Arts Company, which created the ad, worked pro bono on...

Also in the News

Men still dominate the sound of radio
by Arif Durrani, 12 July 2013, 10:56AM
Guardian set to report annual losses of around £35m
by Arif Durrani, 11 July 2013, 12:45PM
Grey duo named new deputy ECDs
by James Swift, 11 July 2013, 08:00AM
Clearcast accuses Adstream of 'undermining' copy service
by Jeremy Lee, 11 July 2013, 08:00AM
Royal baby buzz shouldn't blind marketers to the reality of modern families
by David Howard, 12 July 2013, 09:00AM
Blogs
Campaign Guest STARTUP WEEKEND: Vibrant media: TV ads aren’t being seen
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Campaign Guest STARTUP WEEKEND: Craig Mawdsley: “Ad recruitment needs a rethink”
Campaign Guest, 11 July 2013, 10:07AM
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NABS Mark Howe on the philosophy of Google
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