Breaking news from Brand Republic - Qantas, LoveHoney, Mark Ronson, airbrushed Britney, Google

View in web browser View text-only version Blackberry version Mobile version Add to safe senders list Latest news Qantas calls global advertising and media review by Sara Kimberley 30 September 2011, 08:50AM Qantas, the Australian airline, is reviewing global advertising and media arrangements currently handled by a roster of agencies including M&C Saatchi, Ogilvy, Mojo, Wonder and ZenithOptimedia. LoveHoney daytime sex toy ad pulled by ITV by Sara Kimberley 30 September 2011, 08:30AM ITV has pulled out of showing a daytime TV advert for sex toy company LoveHoney. Coca-Cola global Olympics campaign to feature Mark Ronson by Loulla-Mae Eleftheriou-Smith 30 September 2011, 08:54AM Coca-Cola's global marketing campaign to support its sponsorship of the London 2012 Olympic and Paralympic Games will feature a track by Mark Ronson, which the brand hopes will create a legacy with the youth market. Gov to show kids airbrushed Britney images to boost confidence by Matthew Chapman 30 September 2011, 09:04AM Primary school children will be shown airbrushed images of Britney Spears as part of a Home Office-backed campaign that warns kids about ways the media can ruin self-esteem by altering images. Google rolls out premium analytics tool for agencies by Sarah Shearman 30 September 2011, 09:10AM Google has launched a premium analytics service, aimed at larger enterprise and ad agencies, to rival IMB's CoreMetrics and Adobe's Omniture. Waitrose hands Manning Gottlieb OMD social media business by Sophie Maden 30 September 2011, 08:30AM Waitrose has appointed Manning Gottlieb OMD to handle its social media account, the first time it has engaged a dedicated social media agency. TBWA\London poaches Carat strategy director Shukla by Sara Kimberley 30 September 2011, 08:50AM TBWA\London has poached Carat strategy director, Dilip Shukla, to join its planning team. Trading places: this week's people moves by Sara Kimberley 30 September 2011, 08:30AM AOL boss Kate Burns steps down and Saatchi & Saatchi promote Fallon MD Magnus Djaba to chief executive in BR's round-up of this week's people moves in advertising, marketing and media. Think BR Think BR: The ultimate online shopping experience? It's just a few clicks away... Retailers should combine the latest ecommerce technology with principles they already apply in-store, writes Head London's Paul-Jervis Heath. Working the new creative model Intelligence Smartphone advertising: the not very good, the very bad, and the generally quite ugly by Adele Gritten 26 September 2011, 08:30AM Smartphones have the potential to unlock real consumer engagement, but marketers have to be careful not to alienate their audience, writes Adele Gritten, head of media consulting, YouGov. Brands failed by siloed approach to marketing by Andrew McCormick 23 September 2011, 12:00PM A new ISBA report highlights structural problems in an alarming number of UK marketing departments, with 'siloed thinking' the main problem, writes Andrew McCormick. What is technology's role in out-of-home media? by Nigel Clarkson and Rebecca Bainbridge 22 September 2011, 08:00AM Technological advances are shaping the development of out-of-home media, but the traditional poster still has its value, according to two industry experts Do indies have a future? by Alasdair Reid 22 September 2011, 08:00AM What is the outlook for independent media agencies, Alasdair Reid asks. Also in the news Richard Exon and Damon Collins leave RKCR/Y&R to launch start-up by Matt Williams, 29 September 2011, 11:15AM Confusion for Stelios as third party registers Fast Jet company by Loulla-Mae Eleftheriou-Smith, 29 September 2011, 12:10PM PepsiCo names Guimaraes president of global operations by Loulla-Mae Eleftheriou-Smith, 29 September 2011, 11:35AM Asda hires LBi to revamp websites by Sara Kimberley, 29 September 2011, 11:30AM IPA establishes under-30 consulting group by Sophie Maden, 29 September 2011, 11:15AM Unilever hands global Becel business to Lowe Worldwide by Matt Williams, 29 September 2011, 11:00AM From the blogs GREAT BRITAIN? "WORST BRITAIN" MORE LIKE Chris J Reed 30 September 2011, 12:57PM Obama campaign makes great use of blogs to tell stories @gordonmacmillan 30 September 2011, 8:21AM Mänland Greg Taylor 29 September 2011, 7:12PM The best sitcoms have geeks - meet the New Girl @gordonmacmillan 29 September 2011, 5:22PM Autumnal reasons to thank TV advertisers Lindsey Clay 29 September 2011, 4:59PM Latest jobs Vision Account Manager - Leading Media Agency Recruiter Major Players Salary £27000 - £30000 per annum + excellent benefits package Location City of London Account Manager Recruiter Adam Recruitment Salary £18000 - £30000 per annum Location Manchester PLANNER - DIGITAL - MIDWEIGHT PLANNER - DIGITAL PLANNER... 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