Friday 30 September 2011

Digital AM - Waitrose, Google, Ebookers, Barnardo's, Coca-Cola

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Waitrose hands Manning Gottlieb OMD social media business
Waitrose hands Manning Gottlieb OMD social media business
by Sophie Maden
30 September 2011, 08:30AM
Waitrose has appointed Manning Gottlieb OMD to handle its social media account, the first time it has engaged a dedicated social media agency.
Google rolls out premium analytics tool for agencies
Google rolls out premium analytics tool for agencies
by Sarah Shearman
30 September 2011, 09:10AM
Google has launched a premium analytics service, aimed at larger enterprise and ad agencies, to rival IMB's CoreMetrics and Adobe's Omniture.
Ebookers revamps hotel app
Ebookers revamps hotel app
by John Reynolds
30 September 2011, 11:02AM
Ebookers.com, the online travel agent, has launched a more enhanced iPad Hotels app, which will for the first time will showcase its booking facility.
Barnardo's ad highlights online child grooming
Barnardo's ad highlights online child grooming
by Sara Kimberley
30 September 2011, 10:36AM
Barnardo's is launching a chilling ad to warn teenagers about the dangers of child grooming.
Coca-Cola global Olympics campaign to feature Mark Ronson
Coca-Cola global Olympics campaign to feature Mark Ronson
by Loulla-Mae Eleftheriou-Smith
30 September 2011, 08:54AM
Coca-Cola's global marketing campaign to support its sponsorship of the London 2012 Olympic and Paralympic Games will feature a track by Mark Ronson, which the brand hopes will create a legacy with the youth market.
Also in the news
TripAdvisor seeks PR agency to raise European profile
by Sara Luker, 29 September 2011, 05:17PM
Asda hires LBi to revamp websites
by Sara Kimberley, 29 September 2011, 11:30AM
LoveFilm debuts on the iPad
by Sarah Shearman, 29 September 2011, 09:45AM
AOP to host 'hack day' with Mozilla as part of Summit
by Sophie Maden, 29 September 2011, 09:15AM
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