| Latest news | | |  | | | | | | Marketing budgets revised upwards at the highest rate in six years, according to IPA Bellwether Report. | | | |  | | | | | | Primark's sales have been unaffected by adverse publicity created by more than 1,000 workers being killed in the collapse of a Bangladeshi factory that supplied the retailer's clothes. | | | |  | | | | | | Intersnack, the German company that owns KP Snacks, has called creative and digital pitches for its UK business that includes the McCoy's, Hula Hoops and KP Nuts brands. | | | |  | | | | | | Danone has hired LBi as the search agency for its baby advice websites C&G Baby Club and Aptaclub, as it looks to develop a content-led strategy aimed at mothers with babies over the age of six months. | | | |  | | | | | | Grey London has promoted the creative directors Vicki Maguire and Dave Monk to deputy executive creative directors after their success at the Cannes Lions International Festival of Creativity. | | | |  | | | | | | Tim Hunt, the former Freeview marketer, has resurfaced as The Guardian's marketing director. | | | |  | | | | | | Facebook's European policy chief said the social network's philosophy is to allow people freedom "to be pretty offensive online" as it brings into place restrictions on the types of pages that can carry ads. | | | |  | | | | | | Irn Bru's controversial ad featuring a mum discussing her push-up bra has escaped censure after the Advertising Standards Association cleared it, despite the ad attracting more than170 complaints. | | | |  | | | | | | Publicis Groupe has strengthened its digital presence in China through the acquisition of Net@lk, one of China's leading social media services providers, as part of its €3 billion (£2.58bn) expansion drive. | | | | | | | Promotion: Unlocking the full potential of Facebook marketing |  | How do you launch the right content to drive engagement and sales? Tell us in our new survey and find out what your peers are doing as well. | | | | | | Opinion | | |  | | | | | | As I write, a worrying outbreak of optimism appears to be afflicting the British marketing and media sector. | | | |  | | | | | | This is the BBC digital director Ralph Rivera's view of the next stage of broadcast. He says that internet-native companies such as Amazon and Facebook deal with people as individuals, not as a broad "audience", and that most TV programme-makers don'... | | | |  | | | | | | I have a bit of a split personality right now, with two full-time roles at Maxus. I'm asked about work/life balance a lot. The reality is that I have no balance. I just have a blessed life, of which work is a massive part. I'm lucky that Mr P is also... | | | |  | | | | | | Generally, my day-to-day life at We Are Social involves a little more desk work and a lot less hip-shaking than in the past week. | | | |  | | | | | | Joints, as someone once said, are for butchers. It seems an appropriate metaphor given that, with a few notable exceptions (such as the clubbable friends Tom Knox and Richard Warren at DLKW Lowe), the creation of joint leadership roles usually end up... | | | |  | | | | | | When I started writing this column, around seven years ago, we lived on a different internet, based on different assumptions. I hadn't really noticed that - or paid attention to the effects - until Google closed Reader last week. Here's why this shou... | | | |  | | | | | | Budgets under siege, brands challenged by all manner of outside forces as well as internal market pressures.....2013 might seem a strange time to launch a new marketing agency. | | | | | | | Intelligence | | |  | | | | | | Jessie J's latest venture Say what you will about Jessie J, but there s no denying her growing influence on Generation Y. The outspoken singer, who has just quit her role as a coach on BBC One s The Voice, took over Glamour s Twitter account for 15... | | | |  | | | | | | The CIA whistle-blower Edward Snowden's exposure of how the US government may have misused personal data has direct implications for brands, which must act to reassure the data-privacy concerns of their consumers, Prashant Yadave warns. | | | | | | | | | Latest jobs | | | | Marketing Assistant | | Recruiter Exeter Royal Academy for Deaf Education | | Salary Actual salary £14,436.80 for 29.6 hours per week. | | Location Actual salary £14,436.80 for 29.6 hours (4 days) per week, 52 weeks per year | | | | | | PR Director | | Recruiter Michael Page Digital | | Salary £45000 - £50000 per annum | | Location Harrogate | | | |  | | | |
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