Wednesday, 10 July 2013

Campaign Daily Fix - Unilever, Confused.com, Mother, Deloitte report, Heineken, Lowe, adspend growth, Minshare

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Latest News

Unilever escapes ad ban after Lynx accused of playing on racial stereotypes
by Alex Brownsell,
10 July 2013, 09:30AM
Unilever escapes ad ban after Lynx accused of playing on racial stereotypes
Unilever has escaped censure from the advertising watchdog, after consumers complained that a video ad for its Lynx brand was "irresponsible" and played on racial stereotypes.
Backlash over Confused.com's alleged 'dogging' ad
by Chloe Smith,
09 July 2013, 04:23PM
Backlash over Confused.com's alleged 'dogging' ad
Confused.com has defended its latest ad starring Brian the robot after it emerged the advertising watchdog is assessing the spot after complaints that it shows a couple 'dogging'.
Mother promotes Sara Tate to new managing director role
by James Swift,
10 July 2013, 09:48AM
Mother promotes Sara Tate to new managing director role
Mother London has promoted its new business head, Sara Tate, to the newly created role of managing director.
Invest in London's creative and tech sector, report says
by Chloe Smith,
10 July 2013, 09:30AM
Invest in London's creative and tech sector, report says
London's technology, media and telecoms industries gen­erate £125 billion of GDP - £45 billion of which comes from the advertising industry - and financial services should take more risks and invest in them, according to a report published this week.
Heineken to partner with Weve in £500k deal
by Chloe Smith,
09 July 2013, 04:43PM
Heineken to partner with Weve in £500k deal
Heineken UK is partnering with Weve, the mobile joint venture, to promote its Bulmers, Strongbow and Foster's brands on mobile, in a deal worth an estimated half a million pounds.
US agency Campbell Ewald folded into Lowe network
by Jeremy Lee,
10 July 2013, 12:27PM
US agency Campbell Ewald folded into Lowe network
Interpublic (IPG) is restructuring its Detroit advertising agency Campbell Ewald and folding it into the Lowe & Partners Worldwide network.
Growth in mobile advertising fuels 2.4% adspend rise
by Chloe Smith,
10 July 2013, 11:48AM
Growth in mobile advertising fuels 2.4% adspend rise
Continued growth in mobile advertising has fuelled a 2.4 per cent rise in UK adspend in the first quarter of 2013, according to figures that show the ad industry is continuing to bounce back.
Mindshare appoints ex-Publicis Groupe leader Kinsella as CEO
by Arif Durrani,
09 July 2013, 05:50PM
Mindshare appoints ex-Publicis Groupe leader Kinsella as CEO
Mindshare has appointed Publicis Groupe's former Digitas leader Colin Kinsella as its new chief executive for North America, ending Antony Young's time at the helm after less than two years.

Latest Work

One For The Boys "don't be dumb, talk about it" by The Black Arts Company
10 July 2013, 10:37AM
One For The Boys
Samuel L Jackson appears in a new campaign for the the male-cancer foundation One For The Boys. The 40-second TV ad aims to get men talking about the possibility of contracting cancer. The Black Arts Company, which created the ad, worked pro bono on...
Sainsbury's "boredom busters" by Abbott Mead Vickers BBDO
09 July 2013, 11:31AM
Sainsbury's
Sainsbury s has launched a summer TV campaign to promote its Bumper Book Of Summer . The 30-second ad was created by Abbott Mead Vickers BBDO and shows children playing games and having fun. It will be supported by press and in-store activity, both ...
Total France "all alone" by CLM BBDO
09 July 2013, 09:33AM
Total France
Total France has released a TV ad to promote its Total Access petrol stations. CLM BBDO created the spot, which shows people behaving strangely in forecourts, believing they are all alone until they are caught out by a petrol station worker . The ...
Robinsons "imagine" by Bartle Bogle Hegarty
08 July 2013, 02:35PM
Robinsons
Robinsons has updated an ad that first aired in 2009 to celebrate Andy Murray s success at Wimbledon. The TV spot shows people across the country watching the tennis and then celebrating a British win. The original line "It will happen again, and we'...

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Blogs
Campaign Guest STARTUP WEEKEND: Wayne Brown: They’ll lose a weekend, but what will we gain?
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NABS Mark Howe on the philosophy of Google
NABS, 09 July 2013, 2:07PM
Dave Trott FLAT EARTH MARKETING
Dave Trott, 09 July 2013, 8:07AM
Steve Henry Thoughts from Edinburgh
Steve Henry, 08 July 2013, 8:07AM
Dave Trott MARKETING BEGINS WITH THE MARKET
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Andy Nairn Here’s to George Washington and Independent Thinking
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