Wednesday, 3 July 2013

Media AM - Evgeny Lebedev, Glasgow 2014, Bebo, RAB's Milestone ads

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Media AM Bulletin
 
 
 
*   Latest News
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Evgeny Lebedev: father escapes prison sentence
Independent's Evgeny Lebedev is 'relieved' as father escapes jail
Arif Durrani, 03 July 2013

Alexander Lebedev, owner of The Independent and London Evening Standard, has avoided...

  
Glasgow 2014 creates outdoor media zones ahead of Games
Glasgow 2014 creates outdoor media zones ahead of Games
Arif Durrani, 03 July 2013

Glasgow 2014, hosts of the next Commonwealth Games, is taking its lead...

  
Bebo: founders buy back social network
Bebo founder pledges to revamp site after buying it back for $1m
Chloe Smith, 03 July 2013

Bebo.com is going to be revamped, after its creators, Michael and Xochi...

  
Marmite, Sega and Dove make RAB's Milestone ads
Marmite, Sega and Dove make RAB's Milestone ads
Chloe Smith, 03 July 2013

Marmite, Sega and Dove are among the brands listed in the 40...

  
Sir Martin Sorrell: chief executive of WPP
Sir Martin Sorrell: It is 'wrong' to consider marketing a cost
Matthew Chapman, 02 July 2013

WPP boss Sir Martin Sorrell argued companies are "wrong" to consider marketing...

  
Live TV makes it easier for brands to meet the needs of the audience
Live TV makes it easier for brands to meet the needs of the audience
Chloe Smith, 03 July 2013

Live TV makes it easier for advertisers to create ads that match...

  
Unilever chief marketing and communications officer Keith Weed
Unilever marketing chief Keith Weed warns brands must become a 'force for good'
Alex Brownsell, 02 July 2013

Unilever's top marketer Keith Weed has called on brands to respond to...

  
*   Also in the News
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Let's hear it for big data - handled with care, it offers award-winning insights
Arif Durrani, 27 June 2013
Do media agencies need new metrics?
27 June 2013
Watch out - the future of media could be whirring above your head right now
Russell Davies, 27 June 2013
Music legends sound off on digital revolution
27 June 2013
Armstrong hoping to make giant leaps at AOL
Arif Durrani, 27 June 2013
Big is not always best, data evangelists told
Alasdair Reid, 27 June 2013
 
 
Blogs
Ogilvy snatches Cannes Lions Media Grand Prix
Louise Ridley

So this year's winner of this year's Cannes Lions Media Grand Prix is… creative agency Ogilvy and Mather (O&M)...

Media360 2013 engages hearts and minds
Arif Durrani

This time last week, we were gearing up to hear Phil Lander (pictured), senior director at BlackBerry, discuss plans for...

Don?t count your chickens in a 9 block grid
Sue Unerman

The 9 block grid is Jack Welch's famous method for evaluating staff. There are two criteria : Potential and Performance....

What do you learn at an awayday?
Sue Unerman

Recent trailers for The Apprentice show the candidates organising corporate awaydays for “major clients”. I’ve been to my fair share...

The Benefits of Fragmentation
David Brennan

I know media fragmentation is an ancient topic by now but a couple of things have happened in the last...

The impact of directness
Sue Unerman

One cold dark night, in the closing years of the last century, I and a few brave colleagues (including Matt...

Brand Believers
Louise Brice

Everyone has one. A drawer of tech - old mobiles, chargers, battery chargers, old cameras, that newer tech has made...

A Total Eclipse of the Media Rationale ?
Sue Unerman

Britain’s Eurovision dreams have been dashed again. No great surprise that Bonnie’s song came 19th out of 26. That won't...

 
 
Jobs of the Week

Account Manager - Agency Sales, Redbus Media Group

Competitive package, W1 Central London Office

Media Planning Account Manager, Lipton Fleming

£50000.00 per annum + benefits, London

Media Planning Business Director, Lipton Fleming

£80000.00 per annum + benefits, London

Media Digital Buying and Data Manager, Lipton Fleming

£40000.00 per annum + benefits, London

Senior Ad Ops Executive, Trader Media Group

Competitive salary, monthly commission, plus a great flexible benefits package., Wimbledon, London

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