Media AM - Stuff, Sky Media, BrightMove Media, Facebook, Financial Times

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02nd July 2014

Stuff magazine drops girls from covers Haymarket Media Group, the publisher of Stuff magazine, has dropped images of women from the magazine's covers after "non-girl" front pages proved more popular on the newsstand. Sky Media hires Unilever's Rachel Bristow to lead commercial partnerships Sky Media has appointed Unilever's Rachel Bristow in the role of director of client partnerships and collaboration, as the company seeks to forge deeper commercial partnerships with major advertisers. More digital ads coming to the top of London black cabs BrightMove Media has announced plans to extend its London taxi network to 700 digital screens on top of 350 black cabs in the capital. Facebook faces ICO questions over 'social experiment' Facebook is being investigated by the Information Commissioner's Office over its social study on users, to see whether it has broken UK data protection laws. Financial Times launches 'The 125' thinkers forum with BT, Channel 4, Santander and more The Financial Times has launched a global learning forum called 'The 125' designed to stimulate fresh thinking among senior executives around the financial, business, economic and political issues of the day. Former magazine leader Ian Locks takes lead at The Stationers' Company Ian Locks, the former chief executive of magazine body PPA, will succeed Tom Hempenstall as Master of The Stationers' Company, the City of London Livery Company for the communications and content industries. Facebook tests Cannes-winning call back format Facebook is testing an advertising format in India that allows people to place a "missed call" to an advertiser to receive services such as music or cricket scores along with a brand message in a return call. Thinkbox TV Planning Awards in pictures Pictures from the Thinkbox TV Planning Awards last week, where Manning Gottlieb OMD stole the show picking up four prizes, including the Grand Prix. IPG Mediabrands launches Performly to extract financial impact of social activity IPG's Mediabrands has launched what it calls "a breakthrough software and services platform" called Performly, designed to assess the financial impact of social media activity. 2014: Time for social media to grow up already Eric Weaver, the chief social officer for the G14 region at IPG Mediabrands, explains how and why IPG Mediabrands has developed a solution to prove the value of social media. Martin Sorrell spells out content's threat to agencies at Cannes The digital revolution and rise of content means "agencies that were famous for 30-second ads or big-budget commercials are anachronisms", according Sir Martin Sorrell, WPP's chief executive. Labour looks to woo adland as Harriet Harman talks collaboration Labour's Harriet Harman today pledged collaboration rather than confrontation with Britain's ad industry should the party win next year's general election. Twitter's UK leader: Media Week Awards 2014 captures 'thrilling evolution' of market Final entries for this year's Media Week Awards, the biggest night of the year for the British media industry, must be submitted by Thursday (3 July) to qualify. The judge's verdict on this year's Media Lions As Mark Creighton discovered while sitting on the Cannes Media jury, simplicity is so often at the heart of the best work. HuffPost's Maymann sets sights on world domination The Huffington Post's chief executive believes its alternative business model will keep the brand ahead of traditional publishers. By Arif Durrani. Cannes looks to science for cutting-edge thinking From astrophysics to GNR to 'human augmentation', science is playing an increasing role in creativity. By David Benady. Ikea's lawyers show that overly protecting a brand can be bad for business One of the things I liked about being a planner was seeing inside businesses - and that almost universal realisation that what everyone thought they were good at wasn't the real key to their success. What Nike is really good at is procurement. What Honda is really good at is culture. What Lego is really good at is manufacturing. That kind of thing. Is Instagram a good place for advertising? The image-sharing platform needs to attract ad revenue while not putting off its large user base, David Benady writes. Latest blogs In an age of mobility, outdoor media is the second screen As the importance of both "context" and "mobility" come into their own in the media, outdoor stands to reap the benefits, says Chris Forrester. Amazon's Fire phone could help win over the high street With its new Fire phone launched on Wednesday, Amazon has the potential to instantly hijack the high street and make every song, sign, poster and product a point of sale opportunity, says Talon's Richard Simkins Heading the elephants off at the pass I attended a conference this week where the thorny topic of ad blocking received significant airtime. And no wonder, given what we heard. What's in a name? Why Techmedia is now Purch Antoine Boulin, president, media at Purch, explains the reasoning behind the group's recent rebranding. Don't interrupt: publish The priorities of brands and agencies are changing in a content-driven world, says Tim Hipperson, the former chief executive of G2 Joshua and ZenithOptimedia.

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