Wednesday, 2 July 2014

Marketing Daily - Framestore's Mike McGee on technology and doing good + Facebook, Starbucks and Contiki

Marketing Daily Bulletin

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Marketing Daily Bulletin
Marketing Daily Bulletin , 02nd July 2014
Framestore co-founder Mike McGee on how brands can use technology creatively to do good
Framestore co-founder Mike McGee on how brands can use technology creatively to do good
Facebook faces ICO questions over 'social experiment'
Facebook faces ICO questions over 'social experiment'
Big picture and forward-thinking most important to BMW's Nicola Green #NxtGen
Big picture and forward-thinking most important to BMW's Nicola Green #NxtGen
Looking down as well as up has aided BSkyB's Carli Farmer success #NxtGen
Looking down as well as up has aided BSkyB's Carli Farmer success #NxtGen
Starbucks admits opening brand to social media is 'doubled-edged sword'
Starbucks admits opening brand to social media is 'doubled-edged sword'
Youth market turned off by information overload from digital and social media
Youth market turned off by information overload from digital and social media
Is marketing still as appealing a career to entrepreneurial young people as it was 10 years ago?
Is marketing still as appealing a career to entrepreneurial young people as it was 10 years ago?
Contiki says brands must 'get involved now' if they are to tap into power of YouTubers
Contiki says brands must 'get involved now' if they are to tap into power of YouTubers
Adwatch: Meticulously written and beautifully-crafted, Currys/PC World makes splash
Adwatch: Meticulously written and beautifully-crafted, Currys/PC World makes splash
Powerful insight leads to inspiring purpose for brands and leaders
Powerful insight leads to inspiring purpose for brands and leaders
IPA ADAPT: Publicis CEO Karen Buchanan on the need to reframe effectiveness
IPA ADAPT: Publicis CEO Karen Buchanan on the need to reframe effectiveness
Use digital technology and personalisation to beat the discount challenge
Use digital technology and personalisation to beat the discount challenge
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