Monday, 5 September 2011

Breaking news from Brand Republic - James Murdoch, TV overnights, Barclays, Media Guardian, Bupa

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Latest news
James Murdoch refuses bonus in light of phone hacking
James Murdoch refuses bonus in light of phone hacking
by John Reynolds
05 September 2011, 09:52AM
James Murdoch, News Corporation's deputy chief operating officer, has declined to take a $6m (£3.7m) bonus in light of the phone-hacking scandal.
Red or Black? kicks off with 7.8 million viewers
Red or Black? kicks off with 7.8 million viewers
by Maisie McCabe
05 September 2011, 08:50AM
'Red or Black?', the new game show from ITV Studios and Simon Cowell's Syco TV, launched with a peak audience of 7.8 million on Saturday, in a night dominated by the broadcaster and the media mogul.
Barclays promotes mortgages in latest TV push
Barclays promotes mortgages in latest TV push
by Alex Brownsell
05 September 2011, 09:30AM
Barclays has rolled out a new ad in its 'Take One Small Step' campaign, which promotes the bank's offset mortgage product.
GNM closes Media Guardian supplement after 27 years
GNM closes Media Guardian supplement after 27 years
by Arif Durrani
05 September 2011, 09:47AM
Guardian News & Media has folded its standalone print edition of its Media Guardian supplement after 27 years, citing a shift in requirements of recruitment advertisers.
Bupa rolls out 'adaptable' insurance campaign
Bupa rolls out 'adaptable' insurance campaign
by Oliver Luft
05 September 2011, 08:45AM
Bupa is launching a campaign today for its 'By You' health insurance plan, placing real people at the heart of the ads.
Qatar Airways launches Melbourne mystery campaign
Qatar Airways launches Melbourne mystery campaign
by Loulla-Mae Eleftheriou-Smith
05 September 2011, 09:01AM
Qatar Airways, the official airline of Qatar, has partnered with Tourism Victoria to launch a pan-European digital campaign that highlights the Melbourne route.
Andy Taylor quits Aegis for OMD
Andy Taylor quits Aegis for OMD
by Sophie Maden
05 September 2011, 09:38AM
Andy Taylor, trading director for press at Aegis Media UK, has resigned to become head of press at Omnicom's OMD in New Zealand.
Ex-Channel 4 PR chief Matt Baker returns to industry as head of media at Oxfam
Ex-Channel 4 PR chief Matt Baker returns to industry as head of media at Oxfam
by Lizzie Pook
05 September 2011, 08:45AM
Matt Baker, former head of PR at Channel 4, has been recruited as acting head of media at Oxfam.
Appointment to view: Google celebrates 13 years
Appointment to view: Google celebrates 13 years
by Sarah Johnson
05 September 2011, 09:30AM
Google celebrated its anniversary yesterday, having been first incorporated as a privately held company on that date in1998. While it hasn't always embraced above-the-line media, here are some of its recent ads.
Think BR

Think BR: Brands need to think beyond Facebook

With Facebook usage peaking, smart brands need to look at content, writes Tom Smith, MD of the GlobalWebIndex.



Working the new creative model

Intelligence
Buhlmann realigns Aegis to play to its strengths
Buhlmann realigns Aegis to play to its strengths
by Katherine Levy
01 September 2011, 08:00AM
The Aegis Group chief executive plans to help clients by focusing the company on media and digital, Katherine Levy finds.
All About...Barter
All About...Barter
by Alasdair Reid
01 September 2011, 06:00AM
'Corporate trade' seems to have cleaned up its image, Alasdair Reid says.
Media Lifeline: Simon Mathews
Media Lifeline: Simon Mathews
by Staff
01 September 2011, 08:00AM
The founder of Rise and Polestar has now hooked up with Mindshare.
How the business elite use digital
How the business elite use digital
by James Torr
30 August 2011, 08:00AM
With almost a third of top executives using tablets such as iPads, the business elite remains ahead of the curve in their adoption of technology and media consumption habits, writes James Torr, director at Ipsos MORI.
Also in the news
C4 brings out dedicated 4oD iPhone app
by Oliver Luft, 02 September 2011, 02:54PM
Sienna Miller and Orlando Bloom star in Hugo Boss African schools campaign
by Oliver Luft, 02 September 2011, 04:30PM
Ailing Zoo makes cuts to editorial team
by Sophie Maden, 02 September 2011, 12:45PM
Prostate Cancer Charity recruits rugby stars for awareness push
by Ariane Osman, 02 September 2011, 03:10PM
Celebrity Big Brother boosts Channel 5 ratings
by Maisie McCabe, 02 September 2011, 03:20PM
Sly Bailey's Mirror axes plans for national sport title
by John Reynolds, 02 September 2011, 10:55AM
From the blogs
Obama, Gadaffi and disability disgrace in the UK
A Different Hat
05 September 2011, 12:09AM
Here's a nettle. grab it.
Steve Henry
05 September 2011, 12:09AM
Promo insurance - the puck stops here
ianbluechipmarketing
02 September 2011, 12:09AM
Six degrees
Greg Taylor
02 September 2011, 12:09AM
10 Awesome Online Ad Galleries
Jack Wallington
02 September 2011, 12:09AM
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