Latest news | | | | | | Audience profiling and driving content across mobile platforms will be the main focus of the UK publishing industry over the next twelve months, according to a new survey. | | | | | | | Mark Fagan, the media director at Golley Slater and former chairman and founding member of the IPA's Search Group, has been appointed as the head of performance media at iProspect. | | | | | | | Morrisons has appointed Simon Thompson, one of Apple's former top European marketers, to head up its online business, as the supermarket reports an 8.9% increase in pre-tax profits for the first half of the year. | | | | | | | SapientNitro has acquired DAD, the digital and direct marketing agency, in a deal worth £26 million. | | | | | | | Amazon's "click and collect" service has moved a step closer to a UK launch by securing a deal that will allow customers to collect online purchases from specified shopping centres. | | | | | | | Aviva has appointed Albion London to handle the advertising for the launch of its new online car insurance brand. | | | | | | | |
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