Tuesday, 6 September 2011

Digital AM - Twitter, Topman, BP, Procter & Gamble, BA

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Latest news
Twitter bolsters UK team with five sales and marketing recruits
Twitter bolsters UK team with five sales and marketing recruits
by Sarah Shearman
06 September 2011, 09:05AM
Twitter is stepping up its push into the UK with the appointment of a sales and marketing team for its London office.
Topman makes first foray into Facebook commerce
Topman makes first foray into Facebook commerce
by Sarah Shearman
06 September 2011, 10:49AM
Topman, the Arcadia-owned men's fashion retailer, has launched a storefront on its Facebook page.
BP enters 'daily deals' fray with retail voucher site
BP enters 'daily deals' fray with retail voucher site
by Sarah Shearman
06 September 2011, 08:30AM
BP has unveiled a location-based daily deals service, in a bid to boost sales at its UK petrol stations.
IPC strikes ad deal with Procter & Gamble for mobile sites
IPC strikes ad deal with Procter & Gamble for mobile sites
by Sophie Maden
06 September 2011, 10:25AM
IPC Media has agreed its first bulk ad deal on its mobile-optimised websites, with Procter & Gamble (P&G) on board until December.
BA launches teaser ad on Facebook
BA launches teaser ad on Facebook
by Loulla-Mae Eleftheriou-Smith
05 September 2011, 07:45PM
British Airways is drumming up interest in its first brand campaign in more than two years with the release of a teaser on Facebook.
ASA survey suggests compliance with online marketing rules
ASA survey suggests compliance with online marketing rules
by Sarah Shearman
06 September 2011, 11:52AM
The vast majority of 120 websites surveyed by the Advertising Standards Authority adhered to its extended advertising code before it was introduced, according to the self-regulatory body.
Visit Wales takes 'We want Piers Bramhall' campaign to digital outdoor
Visit Wales takes 'We want Piers Bramhall' campaign to digital outdoor
by Maisie McCabe
06 September 2011, 10:06AM
Welsh tourism body Visit Wales has launched digital out-of-home ads which feature Piers Bramhall and Emma Foley, his competition-winning girlfriend, holidaying in Wales.
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24 August 2011, 1:38PM
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