Friday, 2 September 2011

Marketing Daily - Vauxhall 'supports nation' with new England football TV ad; plus TripAdvisor, Infiniti, Coke Zero, and UKTV

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Breaking news from Marketing
 
Breaking news from Marketing September 2011
 
Latest News
 
Vauxhall 'supports nation' with England football TV ad
Ariane Osman and Alex Brownsell,
02 September 2011
 

Vauxhall has unveiled its first marketing campaign to promote its sponsorship of...

Vauxhall: 'support a nation' campaign
 
 
Ad watchdog to investigate TripAdvisor
Loulla-Mae Eleftheriou-Smith,
02 September 2011
 

The Advertising Standards Authority (ASA) has confirmed it is investigating hotel review...

TripAdvisor: travel site to be investigated by ASA
 
 
Infiniti car marque launches TV and social media drive
Oliver Luft,
01 September 2011
 

Infiniti, the luxury car division of Japan's Nissan Motors, is ramping up...

Infiniti: rolls out 'since now, the perfect line is a curve' campaign
 
 
Rightmove to launch property hunting Samsung TV app
Sarah Shearman,
02 September 2011
 

Rightmove, the property website, has become the latest brand to partner with...

Rightmove: to launch property searching app on Samsung Smart TVs
 
 
UKTV's Gold in Clintons promotion
Maisie McCabe,
02 September 2011
 

Gold, the UKTV comedy channel, is launching a four-week campaign with gift...

Gold: pay-TV channel links up with Clintons for comedy promotion
 
 
Coke Zero signs online competition partnership with Playstation
Loulla-Mae Eleftheriou-Smith,
01 September 2011
 

Coca-Cola is targeting young male consumers by signing an exclusive partnership with...

Coke Zero: Coke Zero Gaming Zone is focus of new deal with Sony PlayStation
 
 
 
Also in the News
 
Deadline approaches for BR Hall of Fame votes
Staff,
02 September 2011
 
Agent Provocateur unveils autumn/winter campaign
Oliver Luft,
02 September 2011
 
How banks can re-build trust through advertising
Jamie Robertson,
02 September 2011
 
 
 
Blogs
 
 
BA is right to snub British consumers with Airmiles rebrand
Alex Brownsell
 

The chorus of complaint at the decision to re-brand Airmiles was as predictable...

 
 
M&S goes glam not gran. Choosing Hollywood over middle-England is what its ads need right now
rachel barnes
 

So much for the Daily Mail crowing that M&S had at last sat up and...

 
 
Why clients get integration wrong as well
CHRIS BARRACLOUGH
 

In last week’s Campaign Ian Darby suggests “integration…seems to elude the majority of advertising agencies.” He may well be right....

 
 
Fear not! BlackBerry, Facebook and Twitter WILL be available for use during the next riot
Gemma Charles
 

So David Cameron’s threat to close down social networks during times of widespread public disorder...

 
 
It all looked so good for Microsoft UK. So why are key people leaving and what next for the internet giant?
Andrew McCormick
 

Two years ago we interviewed the biggest players at Microsoft UK . It was an...

 
 
 
 
 
 
Whitepapers
 
 
 
 
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