Monday 5 December 2011

Marketing Daily - Clarks makes first foray into m-commerce with transactional mobile site; plus Samsung, Facebook, Corona, and Gocompare.com

Having trouble viewing this? View in web browser View text-only version
 
Breaking news from Marketing
 
Breaking news from Marketing December 2011
 
Latest News
 
Clarks makes first foray into m-commerce
Sarah Shearman,
05 December 2011
 

Clarks, the shoe brand, is taking its first steps into m-commerce with...

Clarks: 2010 'stand tall' campaign
 
 
Samsung partners Fetch TV for video-on-demand content
Matthew Chapman,
05 December 2011
 

Samsung Electronics has partnered with Fetch TV to give its Smart TV...

Pirates of the Caribbean: available next year on Fetch TV
 
 
Facebook buys Gowalla, report claims
Sarah Shearman,
05 December 2011
 

Facebook has acquired location-based social sharing service Gowalla for an undisclosed sum,...

Facebook: buys Gowalla
 
 
Jacob's Creek signs up Hollywood actress for Cool Harvest launch
Gemma Charles,
05 December 2011
 

Jacob's Creek is introducing a new range of wines to the UK...

Jacob's Creek: signs Naomi Watts for launch
 
 
Corona Extra unveils tropical experiential drive on London's Southbank
Gemma Charles,
05 December 2011
 

Lager brand Corona Extra is launching Corona Extra Summer - a pop-up...

Corona Extra: rolls out 'summer' activity
 
 
Revenues up 9% at Thomson Holidays owner
Loulla-Mae Eleftheriou-Smith,
05 December 2011
 

TUI travel, the tour operator behind the Thomson Holidays and First Choice...

Thomson: owner TUI posts strong revenues
 
 
 
Also in the News
 
Nissan pushes urban parking technology for Qashqai model
Matthew Chapman,
05 December 2011
 
ESPN to launch FA Cup campaign
Sara Kimberley,
05 December 2011
 
Gocompare.com to run fairytale ad during X Factor final
Sara Kimberley,
05 December 2011
 
 
 
Blogs
 
 
Nudge theory or fudge theory?
Nicola Clark
 

Richard Thaler, co-author of consumer behaviour bible Nudge has urged David Cameron to send the...

 
 
Are UK marketers facing a talent exodus?
Nicola Clark
 

Marketers of Britain, will the last person to leave please turn the lights off. According...

 
 
The new data landscape
Alan Mitchell
 

You can't go long in marketing nowadays without someone pointing out the critical importance of data. There's an awful...

 
 
Is brand marketing damaging our society?
Pete Davis
 

Since the UK riots over the summer, brand marketing has found itself increasingly thrust under...

 
 
How Littlewoods Stole Christmas.
Nicola Clark
 

Slightly dramatic I know. But if you have read Charlie Brooker who says the store:...

 
 
 
 
 
 
Whitepapers
 
 
 
 
Jobs of the Week

Freelance Web Designer, McLaren £175-£200/ day, Woking, Surrey

Marketing Manager, Fabric Up to R600,000, Johannesburg

Part Time Assistant Marketing Manager, Future Publishing £competitive + excellent Benefits, Bath

Marketing Manager, Badenoch & Clark £45000 - £50000 per annum, City of London

European Licensing and Marketing Manager - sports and lifestyle brands, to £35,000, f1 Recruitment £30-35,000 + bens+bonus, London

Account Director, Stopgap £45000 - £50000 per annum, London

Online Marketing Specialist, Michael Page Marketing £22000 to £25000 per annum, Reading

Marketing Insights Coordinator, Michael Page Marketing £50000 to £60000 per annum, South East London

Experiential Account Manager, Michael Page Marketing £28000 to £35000 per annum, Kent

Junior Digital Project Manager, Stopgap £160 per day, London

Search More Jobs
 
  Manage my bulletins   Send to a friend   Unsubscribe from this bulletin
 Home   News   About Us   Contact Us   Advertising   Site Map   RSS Feeds   Log in 
 
 Advertising   Marketing   Media   Sales Promotion   Market Research   Samsung partners Fetch TV for video-on-demand content   Public Relations   Facebook buys Gowalla, report claims   Events   Direct Marketing 
© Haymarket 1957 - 2011 All rights reserved

No comments:

Post a Comment