Data and Direct Bulletin from Brand Republic - L'Oreal CRM, Indicia, EHS 4D, EU data plans, Hotel Chocolat, targeted TV ads

View in web browser View text-only version Blackberry version Mobile version Add to safe senders list Latest news L'Oreal unveils £20m online CRM campaign by Sarah Shearman 07 December 2011, 01:45PM L'Oreal has launched its first CRM programme, as it looks to forge stronger relationships with consumers by offering them exclusive rewards. Indicia lands DMA Grand Prix by Daniel Farey-Jones 08 December 2011, 09:30AM Indicia has won the Grand Prix and two golds at the DMA Awards for a campaign that helped online retailer Very.co.uk break into the mother and baby market. Are targeted ads the future? by Alasdair Reid 08 December 2011, 08:00AM Will Virgin's addressable advertising dominate TV, Alasdair Reid asks. Whitbread appoints EHS 4D for CRM activity by Sara Kimberley 08 December 2011, 10:45AM Whitbread has appointed EHS 4D to handle its CRM account across its portfolio of brands. European Commissioner backs 'right to be forgotten' data reform by Daniel Farey-Jones 06 December 2011, 04:00PM The European Commissioner for Justice today repeated she wants to establish the right to be forgotten in the forthcoming update to the EU's 1995 Data Protection Directive. Digital shops eye Hotel Chocolat job by Matt Williams 08 December 2011, 10:40AM The British chocolatier Hotel Chocolat is looking for an agency to help develop its digital marketing activity. TMW lands Sue Ryder integrated business by Sara Kimberley 08 December 2011, 11:15AM Sue Ryder, the charity that funds and operates hospices, has completed its three-month review by appointing Tullo Marshall Warren to its estimated £2 million integrated business. CMW lands digital task for Elastoplast by Matt Williams 08 December 2011, 10:45AM Beiersdorf has appointed CMW to handle digital and social media activity for its Elastoplast brand. Brand Advocate wins Hendrick's Gin global digital and CRM account by Sarah Shearman 07 December 2011, 12:43PM William Grant & Sons, the distiller, has appointed Brand Advocate as its global digital and CRM agency of record for its Hendrick's Gin brand. Govt invests in ad apprenticeships by Jeremy Lee 08 December 2011, 10:55AM The IPA has helped to secure nearly £1 million of government funding to develop and promote an apprenticeship scheme for the creative industries. Addressable TV ads don't interest big brands, claims BBH's Kershaw by Maisie McCabe 01 December 2011, 03:08PM Big brands do not need the addressability internet-connect TV offers and see online ads as a form of direct marketing, according to Matthew Kershaw, content director at ad agency BBH. Nissan pushes urban parking technology for Qashqai model by Matthew Chapman 05 December 2011, 08:55AM Nissan is running a direct mail campaign to highlight the Qashqai's high-tech cameras, which help drivers notice obstructions when parking. Data rules by Anand Verma, IPG Mediabrands 07 December 2011, 05:00PM The smart use of data is enabling optimised creative campaigns that will change the nature of the agency and client relationship. Latest jobs Marketing Manager, Online and Mail Order Recruiter People Tree Salary £28,000+ depending on experience Location London E1 Digital Marketing Manager Recruiter Dennis Publishing Salary £32000 - £35000p.a. Location Central London Media Buyer Recruiter Nestle Salary Competitive salary plus excellent benefits! Location Surrey, Croydon Senior Account Manager Direct - Fundraising - up to £38k + bens Recruiter Barker Graves Salary Up to £38k + bens Location Central London Global Clothing & Fashion Industry Analyst Recruiter Euromonitor International Salary Competitive Location London Busines Support Analyst Recruiter AF Selection Salary £18,000-£22,000 Location Warwickshire Manage my bulletins Unsubscribe from bulletin © Haymarket 1957 - 2010 All rights reserved News Jobs Blogs & Forums Tenders