The Wall > Will Spotify's music platform hit the right note with brands? How Twitter is making money, 2,400 advertisers now onboard, How social media works in China

View in web browser View text-only version Blackberry version Mobile version Add to safe senders list Will Spotify's music platform hit the right note with brands? Sarah Shearman 01 December 2011, 3:29PM Spotify's Daniel Ek must've really enjoyed his time on stage with fellow young-gun chief executive Mark Zuckerberg at this year's f8 conference, because yesterday he took to the stage in what was the company's first ever press conference to announce its new ‘game changing’ app platform. How Twitter is making money, 2,400 advertisers now onboard @gordonmacmillan 01 December 2011, 12:35PM On the day Twitter announced it had hired Bruce Daisley from Google as its first UK commercial director the company’s chief revenue officer Adam Bain has given an in-depth interview about Twitter and how it is making money. How social media works in China [infographic] Polly Becker 01 December 2011, 12:25PM With 500 million online, social media in China is growing a ferocious rate. Part of that growth has seen the blossoming of its home grown copycat social sites like Sina’s Weibo and renren. Hearst will have one million paying digital subscribers in 2012 @gordonmacmillan 01 December 2011, 11:55AM Following on the heels of the Economist racking up more than 2.4m Apple downloads and claiming one million monthly mobile readers Hearst says it is on track to reach hit million paying subscribers to its digital editions by the end of 2012 as readers flock to tablet devices. A survival guide for the era of Digital Darwinism Jonny Rosemont 01 December 2011, 10:32AM As the esteemed American marketer, Brian Solis, recently pointed out, we are entering an era of 'Digital Darwinism'. That is: "the evolution of consumer behaviour when society and technology evolve faster than our ability to adapt". With the digital landscape developing at such a dynamic pace, it's no wonder some companies are nervous about taking that bold but crucial decision to go truly digital. Twitter signs partnership with Japan's biggest social network @gordonmacmillan 01 December 2011, 9:30AM Twitter has always been big in Japan, where it leads Facebook, and it is looking to cement that position as it signs a strategic partnership with the country’s biggest social network Mixi. Digital TV is the new gaming Gene Hoffman 30 November 2011, 2:51PM The BBC recently celebrated the 75th anniversary of its first ever TV broadcast. After seven decades 90 per cent of UK viewing is still linear - we flop in front of the box and watch whatever's on. LinkedIn bootcamp, helping you get your account back into shape [infographic] Dan Leahul 30 November 2011, 2:41PM If you're anything like me, you've let a bit of dust accumulate on your once proud and shiny LinkedIn account. Outdated information, neglected networks, a CV that could use some spiffing up?it's a classic case of LinkedIn lethargy. Guardian Facebook app driving a million pageviews a day @gordonmacmillan 30 November 2011, 12:39PM Facebook has released some intersting stats on its Open Graph features for media partners, which include Yahoo! News, The Washington Post, The Guardian, The Independent, and The Daily, that it announced at f8. We already know that Facebook is a major driver of news traffic with twice as many getting their news via Facebook than any of social network, but the amount of traffic it is drving on a daily basis is striking. The 40 most shared stories on Facebook in 2011 @gordonmacmillan 30 November 2011, 10:09AM A few weeks back a post went up about how twice as many get their news via Facebook, which underscored its position a place where increasingly a lot of people pick up and share news. Latest jobs Online Marketing Executive Recruiter Realex Payments Salary Competitive Location London W6 0NB MARKETING MANAGER - SOCIAL GAMES Recruiter BOSSA STUDIOS LTD Salary VERY GOOD + BENEFITS Location SHOREDITH, LONDON UK Account Development Manager (Web Analytics and Conversion) Recruiter I Spy Marketing Salary Competitive + Benefits Location London Account Director Recruiter Digital Gurus Salary £50000 - £55000 per annum Location London Senior Account Manager - Automotive Brand - Top Digital Agency Recruiter The Blueprint Salary £35000 - £40000 per annum + bonus + package Location London Search Manager Recruiter NG Digital Marketing Salary 25-33K Location Central London Manage my bulletins Unsubscribe from bulletin © Haymarket 1957 - 2010 All rights reserved News Jobs Blogs & Forums Tenders