Digital AM - Heineken, UK digital use, Last.fm, Trend Report

View in web browser View text-only version Blackberry version Mobile version Add to safe senders list Latest news Heineken to ramp up social media for Bulmers and Jaques by Sarah Shearman 14 December 2011, 08:00AM Heineken is ramping up its social media activity for its Bulmers and Jacques fruit cider brands, to capitalise on the conversations taking place around them in the digital space. UK leads the way digitally, says Ofcom report by Maisie McCabe 14 December 2011, 09:51AM People in the UK use the internet more often and for more reasons than in other major countries, according to a new report which found UK customers are paying less for communications services than many other consumers across the world. Last.fm and Microsoft launch HTML5 music discovery app by Sarah Shearman 14 December 2011, 10:30AM Last.fm, the CBS-owned digital music service, has teamed up with Microsoft to launch an HTML5 app, which gives users access to three million tracks from independent artists. Trend Report: Are paywalls the only way forward for online publishers? by Mike Fletcher 14 December 2011, 10:45AM It's been 18 months since News Corp erected paywalls around The Sunday Times and The Times. Mike Fletcher assesses whether the paywall model is the future for online publishing and talks exclusively with News International to discover a shift in stra... Also in the news PHD wins Hyatt global digital media by Daniel Farey-Jones, 13 December 2011, 11:20AM MPs' offices rate Twitter more effective than advertising, survey finds by David Singleton, 13 December 2011, 05:48PM Microsoft director of corporate affairs Matt Lambert to join Betfair by David Singleton, 13 December 2011, 06:27PM HP dumps its Apple iPad rival tablet on Ebay by Sara Kimberley, 13 December 2011, 10:54AM Johnston Press hands new mobile ad offering to YOC by Maisie McCabe, 13 December 2011, 09:34AM From the blogs Facebook is readying first move into mobile advertising @gordonmacmillan 14 December 2011, 10:41AM Meet the makers Greg Taylor 14 December 2011, 9:45AM AirAsia flies away from competitors on loyalty Chris J Reed 14 December 2011, 7:13AM XFactor UK Social Media Monitoring: Stop counting and start analysing! (Full study) John Barton 13 December 2011, 4:06PM Sociable CRM needed Ivan Clark 13 December 2011, 1:21PM Latest jobs Head of Marketing and Digital Recruiter The Conservative Party Salary Competitive Location London Digital Account Manager Recruiter Digital Gurus Salary £30000 - £35000 per annum Location London Account Director | London | Up to £45K Recruiter Dynamic New Alliances Salary Up to £45K Location Greater London Planning Director Recruiter Daniel Marks London Salary £90-120K + Excellent Benefits Location West-End London Digital Strategist Recruiter iCrossing UK Ltd Salary £50k Location London or Brighton SEO Content Manager (Temp to Perm) Recruiter Lipton Fleming Salary £25000 - £27000 per annum + benefits Location London Manage my bulletins Unsubscribe from bulletin © Haymarket 1957 - 2010 All rights reserved News Jobs Blogs & Forums Tenders