Breaking news from Brand Republic - Labour Party, M&C Saatchi, Nokia, Apple iPhone 5, Jamie Oliver

View in web browser View text-only version Blackberry version Mobile version Add to safe senders list Latest news Labour holds talks with advertising agencies by Maisie McCabe 04 July 2013, 08:00AM The Labour Party has opened talks with advertising agencies about the communications support it might need between now and the next General Election in 2015, ahead of a possible review. Carrie Hindmarsh to depart M&C Saatchi by Jeremy Lee 04 July 2013, 08:00AM The chief executive, who helped launch the agency in 1995, is stepping down to focus on non-executive director roles. JWT wins £80m global Nokia account by Jeremy Lee 03 July 2013, 02:16PM JWT has picked up the estimated £80 million global advertising account for Nokia. iPhone 5 hit by biggest social backlash of major phone launches, claims study by Matthew Chapman 04 July 2013, 09:28AM Apple's iPhone 5 received the most social media criticism of all the launches of flagship handsets, with archrival Samsung coming out on top, according to research by We Are Social. Social media provides a 3:1 return on investment, claims IAB study by Matthew Chapman 04 July 2013, 08:30AM For every £1 spent in social media, a potential value of £3.34 can be generated, according to a study by the Internet Advertising Bureau (IAB) into FMCG brands including Heinz, Kettle and Twinings. Mark Whelan moves to Havas Worldwide global role by James Swift 03 July 2013, 04:24PM Havas Worldwide has named the Cake founder and global creative director, Mark Whelan, as a global creative director, tasked with developing new business and special projects. Pernod Ricard announces review of UK media business by Louise Ridley 04 July 2013, 08:00AM Pernod Ricard, the world's second-largest spirits company, has called a review of its £7 million UK media planning and buying account. EE signs Jamie Oliver for new 4G campaign by 04 July 2013, 08:00AM EE, the 4G mobile operator, has signed up Jamie Oliver to appear in the next execution of its Kevin Bacon-fronted ad campaign, which could see further celebrities appearing alongside the Hollywood actor over the next year. Work Club lands Asda digital task by James Swift 04 July 2013, 08:00AM Work Club has been named as Asda's digital creative agency after a five-way pitch, concluding a process that began in June 2012. Promotion: Brand Republic launches #BigQuestionsLive – 4th July BR's first ever online TV show, featuring the digital heads from Unilever, Just-Eat and Universal Music to discuss social media, UGC and more – LIVE. Secure your seat now   Also in the news OMD scoops Weight Watchers digital media by Louise Ridley, 03 July 2013, 03:08PM iPhone 5 hit by biggest social backlash of major phone launches, claims study by Matthew Chapman, 04 July 2013, 09:28AM Top ten ads of the week by Staff, 03 July 2013, 09:00AM Is the media industry too young? by , 04 July 2013, 08:00AM Independent's Evgeny Lebedev is 'relieved' as father escapes jail by Arif Durrani, 03 July 2013, 12:11PM Opinion Ads should be the solution, not the scapegoat, for MPs by Danny Rogers 04 July 2013, 08:00AM Make no mistake: advertising, however you define it, is phenomenally powerful. Helen Edwards: Brands, journalists and the truth about "brand journalism" by Helen Edwards 01 July 2013, 11:20AM It was the answer that Jeremy Paxman is purported to have given when asked what runs through his mind during his Newsnight interviews: "Why is this bastard lying to me?" We need to create a new language to understand opaque media systems by Russell Davies 04 July 2013, 08:00AM Supermarkets must remove the creative shackles by Ian Darby 04 July 2013, 08:00AM Aldi and Lidl's aside, the majority of supermarket ads are eminently forgettable. Aldi has, quite rightly, won plaudits for its charming series of TV vignettes by McCann Manchester. Lidl's press ads occasionally stand out in a sea of mediocrity. Exec... A view from the top by Mark Denton 04 July 2013, 08:00AM Hello, Mark Denton speaking. How can I help? Yes, you mentioned that there's not a lot of money on this one in the pre-pre-pre-pre-prod. No, don't worry about it. It's not that unusual nowadays. A view from the bottom by Josh Cadwallader 04 July 2013, 08:00AM My Monday starts at Heathrow waiting for another long-haul flight to our Shanghai offices... I'm joking. It actually starts with a long-haul Underground commute, reading David Ogilvy's timeless preachings about how TV is "the next big thing" in adver... On the Campaign couch by Jeremy Bullmore 04 July 2013, 12:00AM Intelligence Creative leaders: Josh Berger by 04 July 2013, 08:00AM Born into a showbusiness family, it's no surprise that Josh Berger was drawn to the creative and cinematic powerhouse of Warner Bros. James Swift was granted a rare interview with the studio's UK president. Oreo Separator Machine by 04 July 2013, 08:00AM It's just so silly. Yet it's all built on an insight that has been beautifully blown out of all proportion. It could only be Oreo. Irritatingly, this is the latest in a line of great Oreo work from "you know who" in Portland. The "whisper fight" sp... Latest Blog Entries Smart cookies Greg Taylor, 04 July 2013 The good, the bad, and the ugly. Sue Unerman, 03 July 2013 Beer with spirit Greg Taylor, 03 July 2013 Rip it up and start again? Mark Tomkins, TDA, 02 July 2013 DIY Muesli Greg Taylor, 02 July 2013 MARKETING BEGINS WITH THE MARKET Dave Trott, 02 July 2013 Latest jobs Account Manager - Digital Start-Up Recruiter GoodEgg Digital Salary Up to £25k plus performance bonus Location Leeds, West Yorkshire General Manager - SEO - 120k Recruiter Propel Salary £100000 - £120000 per annum + 10 Location West End Social Media Account Manager Recruiter Daniel Marks London Salary £27-32K + Benefits Location West Central London Digital Sales Manager Recruiter Propel Salary £50000 - £70000 per annum + commission + benefits Location London Digital Senior Account Director Recruiter Daniel Marks London Salary £55-70K + Excellent Benefits Location Central London Digital Project Manager Recruiter AF Selection Salary £30,000 - £35,000 Location Manchester BR Insight Big Questions Live - Social Media, User Generated Content and the Power of Customer Insight (Webcast) Brand Republic’s first ever online TV show, Big Questions Live wil... 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