Wednesday, 3 July 2013

Campaign Daily Fix - Fire Kills, Leagas Delaney, Swatch, Marmite, Sega, Dove, Glasgow 2014

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Latest News

Government reviews Fire Kills creative account
by Louise Ridley,
03 July 2013, 12:20PM
Government reviews Fire Kills creative account
The Department for Communities and Local Government has called a pitch through the Government Procurement Service to find a creative agency for its 'Fire Kills' campaigns.
Kerry Roper joins Leagas Delaney
by Jeremy Lee,
03 July 2013, 09:28AM
Kerry Roper joins Leagas Delaney
Leagas Delaney has hired Kerry Roper, the head of design at Dare, in the same position at the independent agency.
Hometown London picks up global Swatch brief
by Jeremy Lee,
03 July 2013, 09:18AM
Hometown London picks up global Swatch brief
Hometown London has won the global advertising brief from Swatch, the watch manufacturer, following a competitive pitch.
Marmite, Sega and Dove make RAB's Milestone ads
by Chloe Smith,
03 July 2013, 11:04AM
Marmite, Sega and Dove make RAB's Milestone ads
Marmite, Sega and Dove are among the brands listed in the 40 milestone ads the Radio Advertising Bureau (RAB) has compiled to mark 40 years of commercial radio in the UK.
Glasgow 2014 creates outdoor media zones ahead of Games
by Arif Durrani,
03 July 2013, 12:14PM
Glasgow 2014 creates outdoor media zones ahead of Games
Glasgow 2014, hosts of the next Commonwealth Games, is taking its lead from the London 2012 Olympics and bringing outdoor media owners together to offer prime ad space for official sponsors.
Live TV makes it easier for brands to meet the needs of the audience
by Chloe Smith,
03 July 2013, 11:47AM
Live TV makes it easier for brands to meet the needs of the audience
Live TV makes it easier for advertisers to create ads that match a viewer's emotional state in comparison to video on demand (VoD), according to a recent study from Thinkbox.

Latest Work

The Co-operative Insurance "insurance you can be sure of" by Rapp Edinburgh
03 July 2013, 11:31AM
The Co-operative Insurance
The Co-operative Insurance has released its first TV ads since 2010. Two 30-second spots were created by Rapp Edinburgh and will be supported by radio, digital and direct executions. The ads show families having fun, while a voiceover describes of...
Nerve.com "ghost" by O Positive
03 July 2013, 10:31AM
Nerve.com
Nerve.com, an online magazine devoted to sex and relationships, is hosting a video on the site to promote its dating service. The film shows a woman being followed by the ghost of her deceased boyfriend, who encourages her to start dating again. It w...
Comparethemarket.com "duet" by VCCP
03 July 2013, 08:49AM
Comparethemarket.com
Comparethemarket.com has released an online video featuring the meerkat Aleksandr Orlov and the company's fictional owner, Maurice Wigglethorpe-Throom. The ad was created by VCCP and marks the first meeting of the two characters, who have been at odd...
Virgin Media "Blot" by Bartle Bogle Hegarty
02 July 2013, 03:46PM
Virgin Media
Virgin Media has launched another TV spot featuring the sprinter Usain Bolt and Sir Richard Branson. The ad pits Bolt, who represents Virgin Media broadband, against Blot, a squat character representing broadband powered by DSL technology, in a weigh...

Also in the News

Independent's Evgeny Lebedev is 'relieved' as father escapes jail
by Arif Durrani, 03 July 2013, 12:11PM
Live TV makes it easier for brands to meet the needs of the audience
by Chloe Smith, 03 July 2013, 11:47AM
Bebo founder pledges to revamp site after buying it back for $1m
by Chloe Smith, 03 July 2013, 09:27AM
Top ten ads of the week
by Staff, 03 July 2013, 09:00AM
Warrior Football unleashes Vinnie Jones for social push
by Susan Billinge, 03 July 2013, 11:45AM
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