The Wall > The virtue of advertising with Vice

View in web browser View text-only version Blackberry version Mobile version Add to safe senders list Just who's in charge here? Jon Davie 04 July 2014, 9:50AM The latest moral outrage to hit the internet centered on news this week that Facebook had been emotionally manipulating people via the news feed, denying them positive content to see if it made them sad, and vice versa. Angry tweets and blogs abounded, the digital equivalent of grabbing pitchforks and torches. The virtue of advertising with Vice Nick Zarb 04 July 2014, 9:22AM With news that Time Warner is in talks join WPP and Twentieth Century Fox in investing in Vice Media, potentially valuing the company at $2.2 billion (£1.3bn), it is clear that Vice's commercial model has gone beyond handing out free magazines to hipsters. 3 reasons social sales are about to take off Rob Blackie 04 July 2014, 8:27AM Social sales are about to take off. How do I know this? Well, social has been a huge direct sales opportunity for some years now, but because most time in social is on mobile devices, it has been hard to make this happen. Long live direct Nicky Bullard 03 July 2014, 11:45AM I'm bloody proud to be a direct creative. There was a time when it was thought direct creative departments were full of failed above-the-line writers and art directors. Some people still think that, oddly. I say oddly, because you only have to look at some of the direct work that's picking up to realise it's probably one of the most exciting, rounded and evolving categories. Latest jobs Client Services Executive Recruiter Ascent Solutions Salary £25,000 + Benefits Location London (Greater) / London (Central), London (Greater) / London (East), London (Greater) SEO Specialist - Digital Marketing Agency Recruiter ADLIB Salary £25k - £32k Location Wiltshire PPC Account Manager - Agency to Guinness, WhatCar? & Spurs Recruiter Recruitment Revolution Salary £30,000 + Free Parking + Social events + On-going Training & Development Location Slough, Berkshire Marketing Manager, Media Recruiter Blue Skies Marketing Recruitment Salary £40000 per annum Location London (Greater) / London (Central), London (Greater) Digital Designer | Agency | Central London/Reading | £28-32K Recruiter Red Sofa London Salary £28000 - £32000 per annum Location Berkshire / London (Central), London (Greater) Mid - Senior Copywriter Recruiter AF Selection Salary £25,000 - £30,000 Location Manchester, Greater Manchester Social news from Brand Republic Vodafone to create play from tweets by Maisie McCabe, 04 July 2014, 01:43PM Why brands should beware of Facebook's emotional engineering by Nicola Kemp, 04 July 2014, 12:00PM Always 'like a girl' ad tops Campaign Viral Chart by Sara Kimberley, 04 July 2014, 11:17AM Notonthehighstreet creates story-time app by Ben Bold, 04 July 2014, 08:30AM PROMOTION 5 Key Strategies for Successful Mobile Engagement 91% of consumers keep their device within arm’s reach 100% of the time. Discover how to capitalise on this opportunity. Download your free expert report Manage my bulletins Unsubscribe from bulletin © Haymarket 1957 - 2014 All rights reserved Haymarket Business Information, Teddington Studios, Broom Road, Teddington TW11 9BE, UK News Jobs Blogs & Forums Tenders