Thursday, 31 March 2011

Media PM - BSkyB, 'Hello Boys', 60 Second Spot, AOP, MCHI

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Media PM Bulletin
 
 
 
*   Latest News
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A League Of Their Own: Sky show
Sky signs Xbox for product placement
Sarah Shearman, 31 March 2011

Microsoft has signed a product placement deal making its Xbox Kinect 360...

  
Top poster: TBWA's Hello Boys billboard ad for Wonderbra
Hello Boys voted greatest poster ever created
Daniel Farey-Jones, 31 March 2011

TBWA's "Hello Boys" billboard for Wonderbra has been voted the best poster...

  
Mike Soutar, chief executive, Shortlist Media
60 Second Spot: Mike Soutar, Shortlist Media
Sarah Johnson, 31 March 2011

Mike Soutar, chief executive of Shortlist Media, discusses the possibility of launching...

  
ITV's Fru Hazlitt: a key speaker at the AOP Digital Summit 2011
AOP Digital Summit line-up unveiled
Staff, 31 March 2011

ITV's Fru Hazlitt, Aftonbladet's Anna Settman and Mumsnet's Justine Roberts will be...

  
Tim Allnutt: leaving MCHI
Tim Allnutt leaves MCHI for new challenges
Campaign staff, 31 March 2011

Tim Allnutt, the managing partner of MCHI, is leaving the full-service media...

  
Woman: set for relaunch by IPC Media
IPC to relaunch Woman magazine
Katherine Levy, 31 March 2011

IPC Media is working on a relaunch of its weekly women's title...

  
Sportsdirect: hired Arena Media
Arena Media lands Sportsdirect brief
Campaign staff, 31 March 2011

Sportsdirect.com, the sports retailer, has appointed Arena Media to handle its £4...

  
Yardley: new appointment
Big Al's and the7stars capture Yardley
Campaign staff, 31 March 2011

Big Al's Creative Emporium and the7stars have been appointed to handle the...

  
Radioplayer stakeholders: Dickens, Taylor, Harrison, Hill, Davie, Tabor
Bauer Media and UTV to join Radioplayer next week
Maisie McCabe, 31 March 2011

All the radio stations owned by Bauer Media and TalkSport-owner UTV will...

  
*   Also in the News
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M4C's future secure as Peter Kemp appointed managing director
Katherine Levy, 31 March 2011
Qatar Airways calls £20m media review
Campaign staff, 31 March 2011
Rocket propels Radioplayer's online campaign
Arif Durrani, 31 March 2011
Bill on drinks ads read in Commons
Parliamentary correspondent, 31 March 2011
Robert Horler promoted to lead role at Aegis Media
Katherine Levy, 31 March 2011
 
 
Blogs & Forums
Latest Blog Entries
Digital vs traditional
Heather Westgate, TDA

I've lost count of the number of articles I've read over the last year about whether the digital revolution is...

Stormclouds brewing over Horseferry Road?
Jeremy Lee

There's some interesting rumours doing the rounds about the nature of Channel 4's deal with UKTV. If true, they could...

Babes, bars & sunburnt Brits*
TESS ALPS

Have you joined a choir, applied to be a midwife or booked a flight to Benidorm recently? Or are you...

Are we getting closer to TV viewers and consumers?
Mark Banham

Thought I'd just flag up Channel 4's latest innovation in television advertising, extending the work it released last year with...

Silos are for missiles
Ivan Clark

Last night I went to celebratory drinks for Eric Newnham, probably the best connected man I know in media....

The Advent of TV Ad Targeting
David Amodio

This is a post by Kathryn Jefferies, head of media, Equi=Media TV ad targeting is set to be a...

What did you do at the weekend?
Sue Unerman

At a recent discussion about the future of media being cross boundary, one of the speakers raised the idea that...

 
 
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