Wednesday, 16 March 2011

Breaking news from Brand Republic - Profero, Frankie Boyle, Vimto, Lord Guy Black, M&C Saatchi

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Latest news
Profero wins global digital account for Smirnoff
Profero wins global digital account for Smirnoff
by Sarah Shearman
16 March 2011, 09:07AM
Diageo has appointed Profero to be its lead global digital agency for Smirnoff, the vodka brand.
C4's Frankie Boyle poster cleared by ad watchdog
C4's Frankie Boyle poster cleared by ad watchdog
by Loulla-Mae Eleftheriou-Smith
16 March 2011, 09:05AM
A poster ad for controversial comedian Frankie Boyle's TV show 'Tramadol Nights', which featured animals using syringes and wielding chainsaws, has been cleared by the Advertising Standards Authority (ASA).
Vimto markets Levi Roots soft drinks range
Vimto markets Levi Roots soft drinks range
by Loulla-Mae Eleftheriou-Smith
16 March 2011, 08:32AM
Vimto soft drinks, is launching a new fruit juice and fizzy drinks range branded by Levi Roots, the entrepreneur behind Reggae Reggae Sauce.
Telegraph's Black to chair IPA Effectiveness Awards
Telegraph's Black to chair IPA Effectiveness Awards
by Katherine Levy
16 March 2011, 09:41AM
Lord Guy Black of Brentwood, executive director of the Telegraph Media Group, will be the chairman of judges for this year's IPA Effectiveness Awards.
AMV BBDO lose out to M&C Saatchi for £10m Garmin ad account
AMV BBDO lose out to M&C Saatchi for £10m Garmin ad account
by Sara Kimberley
15 March 2011, 05:42PM
Garmin, the satnav and GPS devices manufacturer, has awarded its £10 million EMEA advertising account to M&C Saatchi.
BAE Systems hands global project to M&C Saatchi
BAE Systems hands global project to M&C Saatchi
by Sara Kimberley
15 March 2011, 04:30PM
BAE Systems, the British defence giant, has appointed M&C Saatchi to a new global project.
Newspaper Society creative competition opens
Newspaper Society creative competition opens
by Daniel Farey-Jones
16 March 2011, 08:52AM
The Newspaper Society, the local newspaper association, is inviting entries to its annual search for the UK's best young creative team.
Paper Round (16 March) - Which clients are advertising in the national press?
Paper Round (16 March) - Which clients are advertising in the national press?
by Sarah Johnson
16 March 2011, 09:25AM
Supermarkets promote deals and charities continue calls for donations to help the people of Japan in today's papers.
Adland

The UK's biggest advertising, media and digital agencies, mapped.

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Intelligence
Uncovering kids' digital habits
Uncovering kids' digital habits
by Renuka Gupta
16 March 2011, 08:00AM
Fifty five percent of youngsters aged 8-15 say they have 'liked' brands or companies on Facebook, according to a new study from Discovery Research.
Google gets into price comparison
Google gets into price comparison
by Sarah Shearman
16 March 2011, 06:00AM
Google's purchase of BeatThatQuote is set to shake up the price-comparison arena.
Fast food chains split on calories
Fast food chains split on calories
by John Reynolds
15 March 2011, 06:00AM
Brands with opposing stances on displaying calorie details are sizing up the risks.
Think BR

How to realise the full potential of mobile

How should marketers capitalise on mobile's explosive growth, asks Microsoft's Ashley Highfield.

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Also in the news
IPC restructures ad trading around Mackenzie
by Arif Durrani, 15 March 2011, 02:50PM
Eurosport and the Financial Times top EMS Winter poll
by Mark Banham, 15 March 2011, 04:45PM
Absolute Radio boss claims 70%-80% lift in engagement with iAds
by Ed Owen, 15 March 2011, 04:00PM
Lottery proves the draw in BR app chart
by Daniel Farey-Jones, 15 March 2011, 04:05PM
Mindshare and UM favourites entering Clear Channel Outdoor Planning Awards
by Maisie McCabe, 15 March 2011, 04:12PM
CNBC partners F1 team Marussia Virgin Racing
by Daniel Farey-Jones, 15 March 2011, 03:00PM
Thinkbox reveals judges for TV Planning Awards
by Maisie McCabe, 15 March 2011, 03:53PM
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