Latest news | | | | | | Waitrose's £25 million advertising account is poised to move into new agency Now, unveiled last week by founders John Townshend, Mark Lund and Kate Waters. | | | | | | | One of the most recognised advertising icons of all time, the Dulux dog, is to return to TV screens to mark the 50th anniversary of the brand | | | | | | | Richard Pinder, the chief operating officer of Publicis Worldwide, has left the advertising network after five years in the role. | | | | | | | Today's launch of the Radioplayer centres on the UK's leading music, lifestyle and social networking sites, including YouTube, MySpace and MSN. | | | | | | | Transport for London has called a review of its £5 million advertising roster, reigniting a process that it had abandoned last summer. | | | | | | | Ikea is injecting some humour into its latest TV ad, which features four comedians questioning whether men or women are messier in the home. | | | | | | | Specsavers, the optical retailer, is launching a TV campaign focusing on long-sighted customers, to highlight a promotion on its varifocal glasses, targeting the over-45s. | | | | | | | Microsoft is on the hunt for a new global marketing chief after Mich Mathews, who oversees a budget of more than $1bn, announced she will retire after the summer. | | | | | | | The BBC is to abolish six senior comms roles including head of digital comms, as part of a programme to make swingeing cuts of 25 per cent. | | | | | | | Diet Coke has partnered with fashion designer and photographer Karl Lagerfeld for a second time to create three limited edition bottle designs for the brand's new ad campaign. | | | | | | | UKTV, the digital broadcaster, is to launch the first brand extension for its Dave channel in the form of a series of live comedy events. | | | | | | | HR Owen, the luxury car dealership company, is creating a bespoke Central London showroom for Ferrari in partnership with the Maybourne Hotel Group. | | | | | | | Retailers hope consumers will trade in the old for the new in today's papers, while brands seize what little time there is left to influence planning for Mother's Day. | | | | Adland |
| The UK's biggest advertising, media and digital agencies, mapped.
View the map | | | | Intelligence | | | | | | They control the budgets, they prefer numbers to words, and if you're not doing your job properly, they might just pull the plug. Financial directors are the power brokers behind any company's marketing strategies, but what do they really think of th... | | | | | | | Olympic sponsors must have a recovery plan in place in case sensitive ads go viral, writes Sarah Shearman. | | | | | | | Many marketers struggle to work out what social media fans are worth and how they can make them more valuable, write Rob Dreblow of the World Federation of Advertisers and Duncan Southgate of Millward Brown. | | | | | | Latest jobs | | | | | | | |
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