Marketing Daily - The battle for ownership of social media; plus reaction to the Budget, Reckitt Benckiser, Waitrose, and Hyundai

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View in web browser View text-only version   Breaking news from Marketing March 2011   Latest News   Social media: the ownership battle between marketing, PR and customer relations Andrew McCormick, 24 March 2011   Should social-media strategy be handled by the marketing department, the PR and...     The Budget: why the chancellor should heed the 'march of the marketers' Hugh Cameron, 24 March 2011   Hugh Cameron, chief strategy officer at PHD, considers what yesterday's Budget speech...     RB launches brand-themed recruitment campaign Loulla-Mae Eleftheriou-Smith, 24 March 2011   Reckitt Benckiser (RB), the global FMCG company, has launched a graduate recruitment...     Max Factor gets the Eliza Doolittle effect Loulla-Mae Eleftheriou-Smith, 24 March 2011   Max Factor, the makeup brand, has signed pop singer Eliza Doolittle to...     Waitrose signs exclusive deal with UK drinks brand Loulla-Mae Eleftheriou-Smith, 24 March 2011   Five Valleys Cordials, the independent soft drinks brand, has signed a national...     Hyundai launches iPhone app to promote Euro 2012 sponsorship Alex Brownsell, 24 March 2011   Hyundai has launched a football-themed iPhone app to tie in with its...       Also in the News   Brands respond to Budget 2011 Staff, 23 March 2011   Government plots its first central brand strategy Gemma Charles, 24 March 2011   Sony Ericsson invests £4m in Xperia ad push Ed Owen, 24 March 2011   Prostate Cancer Charity partners with Emirates rugby sevens tournament Alex Brownsell, 24 March 2011       Blogs & Forums   Latest Blog Entries   ASA regulations are not an extension of Cameron's 'Big Society' Richard Stephens   It is interesting to see a Big Society reference to the new ASA legislations from Guy Parker's article earlier this...     The Advent of TV Ad Targeting Kathryn Jefferies, head of media, Equi=Media   TV ad targeting is set to be a hot topic in the UK and the move represents a big shift...     Getting to grip with consumer reviews Graeme Crossley   We've published our latest paper "Harnessing the power of consumer reviews". The objective of the paper is to provide consumer...             Whitepapers     Digital Marketing Manager (Social CRM,Media & Mobile), Badenoch & Clark £52000 - £62000 per annum, City of London Head of New Business - Digital Marketing Agency, round8 Up to £70k, London Product Manager, Lafarge Plasterboard c£40,000 + benefits, Bristol Account Manager, B2B and B2C, London, Dynamic New Alliances £25K - £27K, Central London Senior Account Manager - Charity - inspiring & integrated agency - direct marketing focus, Firehorse Up to £39 for right person, Category Manager, GIM Recruitment £50k + Benefits, Northamptonshire Senior Online Product Manager - Online Sales - Internet/Telecoms PLC, Recruitment Revolution Excellent Salary Package + Bonus + Corporate Benefits, London, West London, (W11) Marketing Manager, Michael Page Marketing £20 per hour, Milton Keynes ACCOUNT DIRECTOR, Saul & Partners £50K, depending on the candidate, Shoreditch area Account Manager/Strategic Planner, Michael Page Marketing £23000 to £30000 per annum, Reading     Manage my bulletins   Send to a friend   Unsubscribe from this bulletin  Home   News   About Us   Contact Us   Advertising   Site Map   RSS Feeds   Log in     Advertising   Marketing   Media   Sales Promotion   Market Research   Digital   Public Relations   Design   Events   Direct Marketing  © Haymarket 1957 - 2011 All rights reserved Subscribe to: Post Comments (Atom) Followers Blog Archive ►  2024 (1) ►  April (1) ►  2023 (20) ►  August (1) ►  April (19) ►  2022 (1) ►  January (1) ►  2021 (3) ►  December (1) ►  October (1) ►  May (1) ►  2020 (2) ►  December (1) ►  February (1) ►  2019 (1) ►  September (1) ►  2018 (4) ►  December (1) ►  June (2) ►  May (1) ►  2017 (1209) ►  October (76) ►  September (127) ►  August (124) ►  July (126) ►  June (131) ►  May (123) ►  April (113) ►  March (137) ►  February (122) ►  January (130) ►  2016 (1573) ►  December (97) ►  November (128) ►  October (124) ►  September (127) ►  August (128) ►  July (126) ►  June (132) ►  May (127) ►  April (150) ►  March (148) ►  February (146) ►  January (140) ►  2015 (1791) ►  December (128) ►  November (157) ►  October (161) ►  September (162) ►  August (141) ►  July (162) ►  June (152) ►  May (144) ►  April (137) ►  March (156) ►  February (145) ►  January (146) ►  2014 (1788) ►  December (109) ►  November (151) ►  October (167) ►  September (161) ►  August (154) ►  July (164) ►  June (154) ►  May (149) ►  April (139) ►  March (151) ►  February (141) ►  January (148) ►  2013 (1666) ►  December (99) ►  November (146) ►  October (158) ►  September (143) ►  August (139) ►  July (156) ►  June (134) ►  May (145) ►  April (141) ►  March (132) ►  February (133) ►  January (140) ►  2012 (1605) ►  December (89) ►  November (144) ►  October (147) ►  September (131) ►  August (143) ►  July (132) ►  June (128) ►  May (143) ►  April (122) ►  March (142) ►  February (143) ►  January (141) ▼  2011 (1811) ►  December (101) ►  November (169) ►  October (160) ►  September (158) ►  August (154) ►  July (159) ►  June (166) ►  May (147) ►  April (132) ▼  March (174) Media PM - BSkyB, 'Hello Boys', 60 Second Spot, AO... 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