Digital PM - McLaren, BlackBerry, AOP Forum, Mobile's game-changer

View in web browser View text-only version Blackberry version Mobile version Add to safe senders list Latest news McLaren shifts digital focus to fan experience by Sarah Shearman 23 March 2011, 10:15AM Formula 1 team McLaren is stepping up its online and mobile activity to coincide with the start of this year's racing season in Melbourne at the weekend. BlackBerry PlayBook's US price and onsale date revealed by Sarah Shearman 23 March 2011, 02:47PM Research in Motion (Rim), the BlackBerry manufacturer, is now taking orders for its iPad rival, PlayBook, via Best Buy and has confirmed the tablet will hit US stores on 19 April. AOP Forum: The Trading Revolution by Sarah Shearman 23 March 2011, 03:37PM Publishers should "get their confidence back" as audience data is a "fantastic value proposition", according to Jakob Nielsen, UK managing director, GroupM Interaction. Andrew Walmsley on Digital: Mobile's game-changer by Andrew Walmsley 23 March 2011, 12:00AM Mobile apps that make normally mundane experiences fun for users have potential for marketers. Intelligence Agency and brand leagues, pitch activity, company results, market forecast and more Visit intelligence   Also in the news Nestlé appoints G2 to handle Carnation digital account by Sara Kimberley, 23 March 2011, 09:25AM Puma signs UK rap star for social role by Staff, 23 March 2011, 08:45AM Coke, Kit Kat and Red Bull give sugar rush to BR app chart by Daniel Farey-Jones, 23 March 2011, 08:55AM Clydesdale and Yorkshire Bank takes magazine to iPad by Katherine Levy, 23 March 2011, 09:20AM Think BR The latest comment from our columnists and leading industry figures Visit Think BR From the blogs What's Maurice Lévy's game? Bob Willott 22/03/2011 Two lords a-leaping…into media jobs TESS ALPS 16/03/2011 Move over Facebook, here comes Geekbook! Mark Tomkins, TDA 16/03/2011 WFCA: An object lesson in how not to become a public company Bob Willott 14/03/2011 When outdoor and online ads collide Jack Wallington 14/03/2011 Latest jobs CRM Manager Recruiter Copeland Select Salary Mid to High £30,000s Location Buckinghamshire Affiliate/Digital Marketing Manager with languages for Website Recruiter Spotlight Recruitment Salary £25000 - £50000 per annum + excellent commission scheme & benefits Location West End Project Manager or Producer - Digital, £35k Recruiter MODA consult Salary Up to £35k + benefits Location Central London Campaign Manager - 3 months contract Recruiter Direct Experience Salary £150 - £180 per day Location Bristol Publisher Recruiter Major Players Salary £35000 - £45000 per annum + benefits Location London Senior Account Executive ++ Direct Marketing, digital highly sought after London Agency Recruiter Firehorse Salary up to £22k dep on exp Location   Manage my bulletins Unsubscribe from bulletin © Haymarket 1957 - 2010 All rights reserved News Jobs Blogs & Forums Tenders