Latest news | | | | | | IPC has hired Mike Newcombe for the newly created role of director of mobile advertising. | | | | | | | Magazine company Hachette Filipacchi has made its debut on the iPad with a free app for Elle Collections, the biannual spin-off title to Elle. | | | | | | | After months of waiting the New York Times has finally unveiled the details of its metered paywall. It says it will charge the most frequent users of its site $15 a month. | | | | | | | The extension of the Advertising Standards Authority's remit to police company websites and other non-paid for marketing is an example of the "Big Society" in action, according to ASA chief executive Guy Parker. | | | | | | | Moneysupermarket.com has awarded its £25 million advertising account to Mother. | | | | | | | EHarmony has appointed PHD to its UK offline media planning and buying account, worth £7 million, aligning its global business into Omnicom Media Group. | | | | | | | Collaboration between platforms and broadcasters is "the way forward", according to Fru Hazlitt, managing director of commercial and online at ITV. | | | | Intelligence |
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