Latest news | | | | | | Google's UK revenues for the first quarter were $969m (£593m), up 15% year on year, compared to a 27% jump in the company's total revenues to $8.58bn. | | | | | | | Consumers faced with ongoing economic pressures have been shopping online for the best deals, generating sales worth £5.1bn in March, the strongest figure for three years. | | | | | | | Ford is to bring its tongue-in-cheek US online campaign to the UK, featuring the Doug the Ford "spokespuppet" who discusses the benefits of Ford's new Focus 2012 model. | | | | | | | Peroni Nastro Azzurro, the SABMiller owned Italian beer brand, has launched its global 'Spring/Summer' ad campaign. | | | | | | | Mind, the mental health charity, has appointed Weapon7 to develop a digital campaign to promote its annual awareness week Mind Week, running from 14 to 21 May, and to engage with new audiences. | | | | | | | Reebok is launching an integrated promotional marketing campaign that encourages consumers to trial the shoes in gyms and retailers across the UK. | | | | | | | William Hill is moving into the US, snapping up two bookmakers as it eyes up potential global profits. | | | | | | | Management changes at Metro and high-profile departures at BSkyB and Debenhams. BR rounds up this week's industry moves in advertising, digital, marketing and media. | | | | Intelligence | | | | | | As Twitter explores ways to increase its revenue from advertising, Rachel Barnes asks marketers what they want the site to offer. | | | | | | | Only 28% of teens are aware they have software on their phones to read QR codes, explains Peter Robinson, head of research at youth communications specialist, Dubit. | | | | | | | Will a unified global campaign dilute the lager brand's connection with UK drinkers? Asks Nicola Clark | | | | | | Latest jobs | | Account Manager | Recruiter Major Players | Salary £28000 - £33000 per annum | Location Leeds | | | | | | | |
No comments:
Post a Comment