Monday, 18 April 2011

Media AM - Bellwether Report, Twitter, Arena Media, UM, MPG Media Contacts, Paper Round

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Media AM Bulletin
 
 
 
*   Latest News
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IPA president Nicola Mendelsohn:
Marketing budgets reduced 5.1% in first quarter
Daniel Farey-Jones, 18 April 2011

Marketing budgets were revised down for the second successive quarter as doubts...

  
Twitter: to set up a UK office in London
Twitter to open UK office to serve commercial needs
Mark Banham, 18 April 2011

Social media site Twitter is to launch a UK office to service...

  
HomeSense: appoints Arena Media to its media account
Arena Media wins HomeSense media account
Katherine Levy, 18 April 2011

Homeware retailer, HomeSense, has appointed Havas-owned Arena Media to handle its online...

  
Amanda Barrett: appointed associate director at Carat
UM's Amanda Barrett moves to Carat as associate director
Katherine Levy, 18 April 2011

Amanda Burningham, née Barrett, former ideation director at UM, has been appointed...

  
Circle: MPG wins media business
MPG Media Contacts wins Circle Health media business
Katherine Levy, 18 April 2011

MPG Media Contacts has won the integrated media planning and buying account...

  
Blyk: handles Orange's media sales program
Orange appoints Blyk to handle media sales program
Sarah Shearman, 18 April 2011

Orange, the Everything Everywhere mobile network, has extended its relation with Blyk,...

  
The Sun: Free Weight Watchers sign-up
Paper Round (18 April) - Which clients are advertising in the national press?
Sarah Johnson, 18 April 2011

Supermarkets push DVD offers while brands continue to highlight the upcoming Royal...

  
*   Also in the News
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NEWSPAPER ABCs: Desmond's Daily Star loses 128,000 sales in a year
Arif Durrani, 15 April 2011
NEWSPAPER ABCs: Observer's circulation sinks to lowest on record
John Reynolds, 15 April 2011
NEWSPAPER ABCs: Indy and i again revel in being 'significantly bigger than The Guardian'
Arif Durrani, 15 April 2011
Interpublic moves Freeman to McCann Erickson
Maisie McCabe, 15 April 2011
Jump creates ad reel ident for DCM
Katherine Levy, 15 April 2011
Out and About 15 April
Mark Banham, 15 April 2011
 
 
Blogs & Forums
Latest Blog Entries
Is IPG Mediabrands in communication meltdown?
Arif Durrani

Another day, another rambling communiqué from Interpublic, home to McCann Erickson, UM, Initiative, and its increasingly spuriously positioned Mediabrands.  ...

City breaks versus tropical travels
Ben Hughes

 As a former student of Jesus College, Oxford, I've been following the furore over David Cameron's attack on Oxford University's...

A graph to remember (we hope)
TESS ALPS

A picture is allegedly worth a thousand words, though of course moving pictures with sound (aka TV) are worth even...

The perpetual death of television
Richard Welsh

The debate about the perpetual death of traditional television has been going on for so long now that...

Lessons from waitressing â€" sounding like you understand stuff (when you don’t) doesn’t get you a tip
Sue Unerman

We had lunch in our local café last weekend.  The waitress had a brilliant, excellent English accent.  Her education had...

The battle for America: Mail and Guardian look west
Arif Durrani

The battle between Britain's newspapers is about to spill onto the streets of New York, as Associated Newspapers and...

Going, going, gone
Ivan Clark

This week in the news has been the start of the auction for posters in the run-up to and...

 
 
Jobs of the Week
Account Manager, The Financial Times
Competitive, Central London, SE1
Chief Operating Officer, Cavendish Group International
Significant, London
Key Accounts Director- South West, Global Radio
50k OTE + benefits, Located at one of Global Radio's broadcast centres in Exeter , Bristol or Cardiff
Senior Sales Executive, Angel Business Communications Ltd
£20,000 - £25,000 basic salary range, negotiable + OTE, Based centrally in Watford, less than 5 minutes walk from Watford Junction station.
Advertising Sales Manager/Advertisement Manager/Consumer, ProfileMedia
£ to 32k + commission, w1d 2es
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