Thursday 14 April 2011

Media AM - 60 Second Spot: Nicola Mendelsohn, FHM, Illva Saronno, Olympics, IAB, Paper Round

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Media AM Bulletin
 
 
 
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Nicola Mendelsohn, president, IPA
60 Second Spot: Nicola Mendelsohn, IPA
Mark Banham, 14 April 2011

Nicola Mendelsohn, new president of the IPA, tells Media Week how she...

  
Joe Barnes: takes over as editor of FHM in June
Bauer appoints Joe Barnes as FHM editor
Katherine Levy, 14 April 2011

Bauer Media has appointed Joe Barnes, currently editor of Front magazine, as...

  
Tia Maria: TV campaign targeted out-of-home-drinkers
Illva Saronno reviews £20m global media
Jeremy Lee, 14 April 2011

The Italian spirits company Illva Saronno is reviewing the £20 million global...

  
London 2012…15 per cent of the top sites have been sold so far
Clients cautious over Olympic outdoor bids
Maisie McCabe, 13 April 2011

The auction for outdoor media space around the London 2012 Olympics has...

  
Behavioural ads in Europe to be flagged by icon
Behavioural ads in Europe to be flagged by icon
Arif Durrani, 14 April 2011

Online behavioural advertising, ads that can target people based on their past...

  
Daily Express: Free strawberry plant
Paper Round (14 April) - Which clients are advertising in the national press?
Sarah Johnson, 14 April 2011

Audi highlights its A6 car with several ads in the Daily Telegraph...

  
*   Also in the News
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Hello! readies biggest-ever issue for Royal Wedding
Katherine Levy, 13 April 2011
Andy Jonesco leaves Sky
Maisie McCabe, 13 April 2011
PPA appeals against online video regulation fees
Sarah Shearman, 13 April 2011
John Lewis signs up for ShortList Media's Emerald Street email
Katherine Levy, 13 April 2011
UM London names Nick Leonard as ideation director
Katherine Levy, 13 April 2011
 
 
Blogs & Forums
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TESS ALPS

A picture is allegedly worth a thousand words, though of course moving pictures with sound (aka TV) are worth even...

The perpetual death of television
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The debate about the perpetual death of traditional television has been going on for so long now that...

Lessons from waitressing â€" sounding like you understand stuff (when you don’t) doesn’t get you a tip
Sue Unerman

We had lunch in our local café last weekend.  The waitress had a brilliant, excellent English accent.  Her education had...

The battle for America: Mail and Guardian look west
Arif Durrani

The battle between Britain's newspapers is about to spill onto the streets of New York, as Associated Newspapers and...

Going, going, gone
Ivan Clark

This week in the news has been the start of the auction for posters in the run-up to and...

Langdon has lessons for us all
Bob Willott

The sudden departure of Ben Langdon as chief executive of AIM listed Digital Marketing Group ends another chapter in the...

We need new measurement systems for TV content and we need them fast
Sue Unerman

I was locked in a TV studio overlooking the Thames last week with Gerhard Zeiler, CEO of RTL Group and...

 
 
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£30000 - £32000 per annum + commission, London
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