Tuesday 5 April 2011

Media AM - Nielsen ad spend, BSkyB, Daily Sport, Starcom, Vice, Paper Round

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Media AM Bulletin
 
 
 
*   Latest News
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World Cup 2010: boosts global advertising
Nielsen hails World Cup as key to 2010 global advertising rebound
Katherine Levy, 05 April 2011

Nielsen, the global information and measurement company, has hailed the World Cup...

  
Sky Sports: buys rights to screen The Football League
Football League signs £195m deal with Sky
Maisie McCabe, 05 April 2011

The Football League will not broadcast any live games on terrestrial TV...

  
Daily Sport: financial crisis forces the tabloid to cease publishing
Daily and Sunday Sport staff lose jobs
John Reynolds, 05 April 2011

All 80 staff at the Daily and Sunday Sport newspapers have been...

  
Quorn: kicks off review
Quorn reviews £5m media account
Katherine Levy, 05 April 2011

Quorn, the meat alternative, is reviewing its estimated £5m media planning and...

  
Vice: youth media brand announces new investment
Vice secures investment from WPP and MTV founder
Maisie McCabe, 05 April 2011

Vice, the youth media brand, has signed an "unholy alliance" with MTV...

  
The Daily Mirror: offers a free Mr Noisy book
Paper Round (5 April) - Which clients are advertising in the national press?
Sarah Johnson, 05 April 2011

Brands kick off their Easter campaigns and the Daily Mirror launches another...

  
*   Also in the News
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William and Kate's Royal Wedding expected to attract 18.3m
Mark Banham, 04 April 2011
Channel 4 escapes action over Frankie Boyle
Maisie McCabe, 04 April 2011
DCM appoints Davina Barker as sales controller
Katherine Levy, 04 April 2011
Android overtakes Apple to be UK's leading smartphone platform
Ed Owen, 04 April 2011
Demand and supply platforms - the media industry's Big Bang
Andy Pearch, MediaSense, 04 April 2011
 
 
Blogs & Forums
Latest Blog Entries
Langdon has lessons for us all
Bob Willott

The sudden departure of Ben Langdon as chief executive of AIM listed Digital Marketing Group ends another chapter in the...

Goodbye Andy Barnes: Channel 4รข€™s commercial stalwart exits
Arif Durrani

So the rumours were true, Andy Barnes, the face of Channel 4's commercial operations since it began selling its own airtime...

The new engagement
Planet Blog

Channel 4's head of strategic sales set up The Plannertarium to convince clients and agencies to try something new, Jane...

Outdoor first with 4D advertising campaign
Ivan Clark

This morning at 2.00 am and London's Tottenham Court Road Underground station is a different place than during my...

We need new measurement systems for TV content and we need them fast
Sue Unerman

I was locked in a TV studio overlooking the Thames last week with Gerhard Zeiler, CEO of RTL Group and...

Babes, bars & sunburnt Brits*
TESS ALPS

Have you joined a choir, applied to be a midwife or booked a flight to Benidorm recently? Or are you...

Ken Clarke says ad and media jollies are OK
Ian Darby

The Bribery Act, due to become law this summer, has been causing the ad world a great deal on concern....

 
 
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