Friday 15 April 2011

Campaign Daily Fix - Red Stripe, Virgin Media, TBWA\London, Peroni, Ford

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Campaign Daily Fix
 
15 April 2011  
Latest News
Red Stripe appoints KK Outlet
Red Stripe appoints KesselsKramer to its advertising
Anne Cassidy, 15 April 2011

Red Stripe, the Diageo-owned beer brand, has appointed KesselsKramer to handle its advertising account in the UK.

 
Virgin Media: 'Our House' ad
MG OMD and Goodstuff retain £75m Virgin Media
Ian Darby, 15 April 2011

Virgin Media has retained Manning Gottlieb OMD and Goodstuff Communications as the incumbents on its £75m media planning and buying account, with the pair setting up a bespoke agency called...

 
Carol Stickler: joins TBWA
TWBA\London appoints Stickler as strategy director
Sara Kimberley, 15 April 2011

TBWA\London has appointed Carol Stickler as its new strategy director.

 
Peroni: 'spring/summer' campaign by The Bank
Peroni delivers a taste of summer, Italian style
Loulla-Mae Eleftheriou-Smith, 15 April 2011

Peroni Nastro Azzurro, the SABMiller owned Italian beer brand, has launched its global 'Spring/Summer' ad campaign.

 
Ford: brings company spokespuppet Doug to the UK
Ford brings spokespuppet campaign to the UK
Sarah Shearman, 15 April 2011

Ford is to bring its tongue-in-cheek US online campaign to the UK, featuring the Doug the Ford "spokespuppet" who discusses the benefits of Ford's new Focus 2012 model.

 
 
Also in the News
Mind plots digital campaign to promote annual awareness week
Sarah Shearman, 15 April 2011
GSK puts 19 brands up for sale
Loulla-Mae Eleftheriou-Smith, 15 April 2011
 
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Latest Work
Copella 'fruit of our knowledge' by DDB UK
Copella 'fruit of our knowledge' by DDB UK
14 April 2011

DDB UK has unveiled its new print campaign for Copella apple juice, called 'the fruit of our knowledge'.

 
Halfords 'that’s helpful that’s Halfords’ by DLKW Lowe
Halfords 'that's helpful that's Halfords' by DLKW Lowe
14 April 2011

DLKW Lowe has created its first campaign for Halfords since winning the account last year.

 
Barclays 'take one small step' by BBH
Barclays 'take one small step' by BBH
14 April 2011

BBH has created new print executions for Barclays for its ongoing 'Take one small step' campaign.

 
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