| Latest news | |  | | | | | ZenithOptimedia has downgraded its global adspend forecast from 4.6% growth this year to 4.2% in the light of the 'devastating earthquake' in Japan and the political turmoil in the Middle East playing out on the world stage. | | |  | | | | | AKQA's chief creative officer Daniel Bonner and client services director William Lidstone, are leaving the agency to join Publicis-owned Razorfish. | | |  | | | | | Arla Foods, the maker of Anchor butter, is launching a yoghurt targeted specifically at the teenage market and for the first time will do so under its own name. | | |  | | | | | T-Mobile has launched what it claims is the first ever 3D time-lapse film, created by Paul WS Anderson, director of 'Resident Evil: Afterlife'. | | |  | | | | | Draftfcb has promoted Sharon Jiggins from managing partner to the board position of managing director. | | |  | | | | | Lloyds Banking Group should sell off more branches to promote competition in the retail banking market, according to the Independent Commission on Banking's interim report. | | |  | | | | | SodaStream, the carbonated home-drinks manufacturer, has launched a global marketing campaign to encourage consumers to reduce plastic bottle waste and to promote its new product. | | |  | | | | | The battle between Britain's newspapers is about to spill onto the streets of New York, as Associated Newspapers and Guardian News & Media both prepare to launch their first dedicated editorial operations in the city that never sleeps. | | |  | | | | | Piers Morgan's interview with the composer Andrew Lloyd Webber as part of the 'When Piers Met...' series had an average of 3.6 million viewers on ITV1 on Saturday night. | | |  | | | | | Supermarkets aim to undercut entertainment retailers, offering the new Harry Potter DVD release in various offers across the tabloids. | | | | | Intelligence | |  | | | | | In its heyday, the COI was a big-spending marketer that won awards for effectiveness. Its centralised, slimline replacement will have to be even more rigorous, writes Gemma Charles. | | |  | | | | | People affected personally by the recession had a greater propensity to seek or react to advertising, writes Carat's Richard Morris. | | |  | | | | | Concerns that Spots V Stripes is failing to engage consumers raise questions about brands putting social media ahead of the 'big idea'. | | | | | | | Latest jobs | | | Account Manager | | Recruiter Major Players | | Salary £28000 - £33000 per annum | | Location Leeds | | | | |  | | |
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