Tuesday 26 April 2011

Marketing Daily - Facebook trials online voucher service; plus Sony, Nintendo, O2, and Nationwide

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Breaking news from Marketing
 
Breaking news from Marketing April 2011
 
Latest News
 
Facebook trials online voucher service
Sarah Shearman,
26 April 2011
 

Facebook has rolled out a trial for its Deals online voucher service,...
Facebook: trials discount service in the US
 
 
Experiential marketing: The pop-up phenomenon
Nicola Clark,
26 April 2011
 

From Comme des Garcons to EA Games and Hendrick's Gin, pop-up shops...
Hendrick's Gin: ran a 'Refined Courtship Clinic' in Covent Garden
 
 
Sony readies tablet launch
Daniel Farey-Jones,
26 April 2011
 

Sony is launching two tablet devices that will run on Google's Android...
Sony Tablet S1: goes on sale in the autumn
 
 
Google and BRC figures show explosion in mobile retail search
Ed Owen,
26 April 2011
 

Shoppers use their smartphones to check prices, comments and reviews to ensure...
Customers making use of mobile search whilst shopping
 
 
Slazenger signs up cricketing star Anderson
John Reynolds,
26 April 2011
 

Slazenger has poached England cricketing all-rounder Jimmy Anderson as a brand ambassador,...
Jimmy Anderson: signs up to front Slazenger campaign
 
 
Nintendo's profits slump 66%
John Reynolds ,
26 April 2011
 

Nintendo has reported a 66% slump in profits after it was hit...
Nintendo Wii: successor goes on sale next year
 
 
 
Also in the News
 
WKD rolls out new purple variant
Katherine Levy,
22 April 2011
 
O2 arranges audience of one for Tinie Tempah gig
Ed Owen,
22 April 2011
 
Swiss Army Knife brand plots Royal Wedding campaign
Alex Brownsell,
21 April 2011
 
Nationwide marketing director James Boulton exits following new appointment
Alex Brownsell,
21 April 2011
 
 
 
Blogs & Forums
 
Latest Blog Entries
 
An appetite for reading
Greg Taylor
 

ASDA, Penguin Books and the estate of author Roald Dahl want to add reading to the breakfast menu of children...
 
 
INTERRUPTION IS CONTENT, NOT MEDIA
Dave Trott
 

Before I went to art school I did A levels. One of the books I had to study was Homer's...
 
 
Royal Wedding v’s AV: one's important, one's not....
Chris J Reed
 

So what's more important to the future of the UK? A tasteless and wastefully expensive royal wedding which won't actually...
 
 
 
 
 
 
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