| Latest news | |  | | | | | Twitter is considering creating Facebook-style branded pages as part of its drive to increase its revenue from advertising. | | |  | | | | | Eurotunnel Le Shuttle, the Channel tunnel operator, has launched its first TV campaign in more than a decade, to position the brand as a high-speed and value-for-money service for families driving to France. | | |  | | | | | Vice, the youth media brand, has signed an "unholy alliance" with MTV founder Tom Freston, communication services group WPP, and merchant bank The Raine Group. | | |  | | | | | Kellogg is on the hunt for a managing director after parting company with Greg Peterson, its UK managing director for the past five years. | | |  | | | | | Motorola is preparing a multimillion-pound ad campaign for its Xoom tablet device that will claim its superiority over rival products such as Apple's iPad 2. | | |  | | | | | Hovis has become the latest brand to champion British farmers in its marketing, with a TV campaign focusing on its use of only British wheat across its range. | | |  | | | | | New Look has launched an m-commerce site for quick one-touch shopping. | | |  | | | | | Northern Foods is ditching its Goodfella's "pizza fairy" brand character after admitting that its advertising for the frozen pizza range had "lost its way". | | |  | | | | | The Football League will not broadcast any live games on terrestrial TV for the three seasons from 2012/13 after signing a reduced deal with Sky Sports. | | |  | | | | | Gizmobies, the brand that makes 3G phone and iPad covers developed with 3M technology, has appointed Leagas Delaney to handle its £8m pan-European advertising account without a pitch. | | |  | | | | | Heineken, the imported larger brand, introduced its global ad campaign 'The Entrance' to UK TV audiences last night. | | |  | | | | | Ancestry.co.uk is capitalising on the upcoming Royal Wedding by launching a TV campaign targeting viewers with questions about weddings in their own family history. | | |  | | | | | Deloitte has been appointed administrator of wine retailer Oddbins, after the firm failed to secure sufficient funding to keep the business solvent. | | |  | | | | | Brands start to bring out their Easter campaigns while the Daily Mirror launches another book offer. | | | | | Intelligence | |  | | | | | It's not often a brand will put an obstacle between its product and customers, but that's exactly what Coca-Cola did when it placed fully stocked 3.5m tall vending machines with unreachable coin slots across Latin America on world Friendship Day. | | |  | | | | | They control the budgets, they prefer numbers to words, and if you're not doing your job properly, they might just pull the plug. Financial directors are the power brokers behind any company's marketing strategies, but what do they really think of th... | | |  | | | | | Olympic sponsors must have a recovery plan in place in case sensitive ads go viral, writes Sarah Shearman. | | | | | | | Latest jobs | | | Producer | | Recruiter Direct Recruitment | | Salary £32 - 35k | | Location London | | | | |  | | |
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