Marketing Daily - Airmiles re-brands loyalty scheme as Avios; plus Everything Everywhere, Sony, Greggs, and Npower

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View in web browser View text-only version   Breaking news from Marketing September 2011   Latest News   Everything Everywhere creates two CMO roles out of restructure Sarah Shearman, 01 September 2011   Everything Everywhere has restructured its management team creating two chief marketing roles...     Airmiles relaunches loyalty scheme as Avios Loulla-Mae Eleftheriou-Smith, 01 September 2011   Airmiles, the UK travel loyalty programme, is to be renamed Avios and...     Young people favour brands involved in riots clean-up Ariane Osman, 01 September 2011   Brands including M&S, Sainsbury's and Starbucks, which participated in the clean-up effort...     Sony launches its first tablet computers in the UK Sophie Maden, 01 September 2011   Sony has unveiled its first tablet computers in the UK, to run...     Consumers use technology to filter relationships with brands, says report Staff, 01 September 2011   Consumers are using new technology to control their relationships with brands and...     Kim Underhill takes European role at Kimberly-Clark Oliver Luft, 31 August 2011   Kimberly-Clark has appointed Kim Underhill as president of its European consumer division...       Also in the News   Greggs moves to digital to back doughnut launch John Reynolds, 01 September 2011   NPower scheme offers cash to viewers who watch ads Oliver Luft, 01 September 2011   Paddy Power hires Bacardi marketer Loulla-Mae Eleftheriou-Smith, 31 August 2011       Blogs     M&S goes glam not gran. Choosing Hollywood over middle-England is what its ads need right now rachel barnes   So much for the Daily Mail crowing that M&S had at last sat up and...     Why clients get integration wrong as well CHRIS BARRACLOUGH   In last week’s Campaign Ian Darby suggests “integration…seems to elude the majority of advertising agencies.” He may well be right....     Fear not! BlackBerry, Facebook and Twitter WILL be available for use during the next riot Gemma Charles   So David Cameron’s threat to close down social networks during times of widespread public disorder...     It all looked so good for Microsoft UK. So why are key people leaving and what next for the internet giant? Andrew McCormick   Two years ago we interviewed the biggest players at Microsoft UK . It was an...     Why are so many clients failing with ROI? CHRIS BARRACLOUGH   I’ve just spent the weekend with the UK’s top fundraiser. A lovely bloke who made his name by introducing revolutionary...             Whitepapers     Website & Online Marketing Executive, Fabric c£30k, City Product Manager, Global Radio Competitive, Nottingham Senior Brand Manager, Jarlett de Grouchy £48000 - £53000 per annum + car, Berkshire Account Director, client-side, London, Dynamic New Alliances £45K - £50K, Central London Marketing & Communications Analyst, Badenoch & Clark £150 - £200 per day, City of London REDSOFA IS LOOKING FOR AN OUTSTANDING CONSULTANT- POSSIBLY GINGER, Red Sofa London Good base salary + bonus, Denmark Street Junior Designer, Blue Skies Marketing Recruitment £15000 - £20000 per annum, Birmingham Account Director, Michael Page Marketing £50000 to £65000 per annum, London SEO and Analytics Manager - HUGE technology-oriented publishing house!, Ultimate Asset £25 - £35k + bens, London Senior Account Executive, Michael Page Marketing £23000 to £27000 per annum, West End     Manage my bulletins   Send to a friend   Unsubscribe from this bulletin  Home   News   About Us   Contact Us   Advertising   Site Map   RSS Feeds   Log in     Advertising   Marketing   Media   Sales Promotion   Market Research   Digital   Public Relations   Design   Events   Direct Marketing  © Haymarket 1957 - 2011 All rights reserved Subscribe to: Post Comments (Atom) Followers Blog Archive ►  2024 (1) ►  April (1) ►  2023 (20) ►  August (1) ►  April (19) ►  2022 (1) ►  January (1) ►  2021 (3) ►  December (1) ►  October (1) ►  May (1) ►  2020 (2) ►  December (1) ►  February (1) ►  2019 (1) ►  September (1) ►  2018 (4) ►  December (1) ►  June (2) ►  May (1) ►  2017 (1209) ►  October (76) ►  September (127) ►  August (124) ►  July (126) ►  June (131) ►  May (123) ►  April (113) ►  March (137) ►  February (122) ►  January (130) ►  2016 (1573) ►  December (97) ►  November (128) ►  October (124) ►  September (127) ►  August (128) ►  July (126) ►  June (132) ►  May (127) ►  April (150) ►  March (148) ►  February (146) ►  January (140) ►  2015 (1791) ►  December (128) ►  November (157) ►  October (161) ►  September (162) ►  August (141) ►  July (162) ►  June (152) ►  May (144) ►  April (137) ►  March (156) ►  February (145) ►  January (146) ►  2014 (1788) ►  December (109) ►  November (151) ►  October (167) ►  September (161) ►  August (154) ►  July (164) ►  June (154) ►  May (149) ►  April (139) ►  March (151) ►  February (141) ►  January (148) ►  2013 (1666) ►  December (99) ►  November (146) ►  October (158) ►  September (143) ►  August (139) ►  July (156) ►  June (134) ►  May (145) ►  April (141) ►  March (132) ►  February (133) ►  January (140) ►  2012 (1605) ►  December (89) ►  November (144) ►  October (147) ►  September (131) ►  August (143) ►  July (132) ►  June (128) ►  May (143) ►  April (122) ►  March (142) ►  February (143) ►  January (141) ▼  2011 (1811) ►  December (101) ►  November (169) ►  October (160) ▼  September (158) Media PM - Aviva/Downton, City AM, Spurs, William ... 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