Channel Mum, Generation Z, John Lewis JLab, brands and data, Apple Watch and wearables

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Channel Mum founder Siobhan Freegard on the rise of the millennial mum 16 June 15, Ben Bold Having announced its first major commercial partnership with Pampers, Channel Mum and Netmums founder Siobhan Freegard spoke to Marketing about her new venture and her plans on working with brands. 16 June 15 "Multitasking may be cool, but it makes you a fool" (Flickr/Patrik Nygren) I've been reminded of this quote a couple of time over the last week... read more 16 June 15 Forget millennials: How are Generation Z using social media? (Clean & Clear/YouTube) For the past few years millennials have dominated the news agenda... read more 16 June 15 What should brands give in return for the data exchange? Research by Microsoft last month has shown that there is a 15% gap between the information... read more 16 June 15 It's all on the wrist: Mobile marketing evolves in the age of wearables It's been roughly two months since the official release of the Apple Watch. Despite no official... read more 16 June 15 The Daily Poke: The good, the bad and the pepperoni Laurel and Hardy. Garth and Wayne. Thelma and Louise. Riggs and Murtaugh. Marley and Me. Hollywood's... read more More digital news Dove Men+Care captures first moment of fatherhood in YouTube spot 16 June 15, Ben Bold The moment when an unknowing father-to-be is shown his partner's positive pregnancy test forms the basis of a video for Dove Men+Care ahead of this Sunday's Father's Day. Young people watch more TV over online services, says Thinkbox research 16 June 15, Gurjit Degun TV accounts for 65 per cent of young people's total viewing, compared with the UK average of 81 per cent, according to research by Thinkbox. Five John Lewis JLab finalists: smart peepholes and connected cafes 16 June 15, Shona Ghosh John Lewis has announced five start-up finalists for this year's JLab accelerator programme, one of which will win £100,000 in funding and a contract with the retailer. senior strategist > IMMEDIATE FREELANCE AND PERM > VIBRANT CHANNEL AGNOSTIC INDEPENDENT > TRAVEL £65k-£75k + exc. bens. collectivo, London (Central), London (Greater) Head of Messaging Competitive + Benefits Barclays, Sunderland CRM - Campaign Manager £32,000 - £38,000 PLUS bonus & company benefits Comparethemarket.com, Peterborough, Cambridgeshire Senior Planner c£65k + bens c£65k + bens. Direct Recruitment, London (Central), London (Greater) Category Director Fashion £Excellent Tax Free Package Talisman Fashion, Dubai Director Concept To Consumer £Substantial Talisman Fashion, Dubai Marketing Manager £35,000-£38,000 AOK Events Ltd, London (West), London (Greater) Digital Media Exec (London) Negotiable EE, London Device Marketing & Delivery Executive (London) Competitive + bonus EE, London Head of Customer Relationship Management (London) Competitive + benefits EE, London See all jobs

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