| .jpg) | | | | |  | | Will.i.am clashed with Sir Martin Sorrell, the chief executive of WPP, and Google's top marketer Lorraine Twohill, over whether people skip online ads, at a breakfast debate at Cannes today. | | | | | |  | | Brands should not try to be friends with people on social media, said Evan Spiegel, the co-founder of Snapchat, at Cannes Lions festival this morning. | | | | | |  | | Ogilvy & Mather London has won two Gold Press Lions at Cannes for its hard-hitting campaign about female genital mutilation. | | | | | |  | | Three UK agencies took home Gold Lions in Outdoor at this evening's awards ceremony in Cannes, while the Grand Prix went to TBWA\ Media Arts Lab in Los Angeles for its Apple iPhone 6 "world gallery" work. | | | | | |  | | WPP's Sir Martin Sorrell has today launched a digital content agency called Truffle Pig as a part of a tripartite with the Daily Mail and SnapChat, describing it as "a new way and new approach" to generating revenue. | | | | | |  | | Wieden & Kennedy London and AKQA won gold Lions in Cyber at this evening's awards ceremony in Cannes. | | | | | |  | | Grey London has walked away with the Grand Prix in the Promotion and Activation category at this year's Cannes festival for its "life paint" work for Volvo. | | | | | |  | | Agencies in the UK picked up seven Media Lions awards in Cannes tonight, led by MediaCom winning one Silver Lion and two Bronze Lions. | | | | | |  | | Jon Wilkins, the executive chairman at Karmarama, warns of tech companies whose real intent is to make creative agencies extinct rather than prosper. | | | | | |  | | Leo Burnett's "#Likeagirl" and FCB Inferno's 'This Girl Can' have picked up gongs at the inaugural Glass Lion awards at the Cannes International Festival of Creativity, tonight. | | | | | |  | | After years of coming up with ideas for running the perfect supermarket, choosing flatmates and even finding the ideal girlfriend, Carlsberg are at it again, with haircuts as the focus of their new TV spot. | | | | | |  | | Aston Martin Lagonda has appointed WPP to handle its global integrated marketing account. | | | | | |  | | John Lewis and Adam & Eve/DDB picked up their second Creative Effectiveness Lion last night, the first UK-only brand to win a second award in the rigorous category. | | | | | |  | | Twitter looks set to embrace the power and reach of television advertising in its first UK specific marketing activity scheduled to launch later this year. | | | | | |  | | A surge in ad spending on mobile and tablet will mean internet advertising will overtake TV as the biggest medium for global ad spending in two years, ZenithOptimedia said in a report published today. | | | | | |  | | The UK has 14 entries shortlisted in this year's Direct Lions category at Cannes. | | | | | |  | | This year's Cannes Lions festival features, for the first time, a category for Creative Data. So we asked a creative agency head and a head of technology to give their thoughts on what the award should be about. | | | | | |  | | Gender equality is a hot topic within the advertising industry right now and this year Cannes is awarding its first Glass Lion for positive, progressive, and gender-aware communication. | | | | | |  | | Agencies have long used the Cannes Lions International Festival of Creativity as an opportunity to poach talent, but 180LA has found a way to tap up recruits without resorting to furtive meetings in hotel rooms or dingy cafes. | | | | | |  | | Coty, the American beauty products maker, has appointed ZenithOptimedia as its global media agency following a four-way competitive pitch. | | | | | |  | | The speed at which the media landscape is evolving, and the continued focus on marketing costs and return on investment is behind the unprecedented number of global media reviews, according to Martin Sorrell, WPP's chief executive. | | | | | |  | | Crispin Porter & Bogusky is bringing brands in-house, according to three of the agency's most senior leaders. | | | | |
 | | Top Work Stories | | | | | | |  | | Carling has launched a £3.6 million campaign to build anticipation ahead of the new football season. | | | | | |  | | Lexus has created a levitating hoverboard as part of the fourth project in its "amazing in motion" campaign. | | | | | |  | | LV=has launched a TV campaign encouraging potential customers to save money by switching car insurer. | | | | | |  | | Rekorderlig's first global campaign is a humorous and bizarre effort that plays to the brand's Swedish heritage. | | | | | |  | | Space Raiders, the cheap corn snacks shaped like alien heads, has chosen a rather visceral line for its online campaign: "Help us eat their babies before they take over the earth." | | | | | |  | | Isla Fisher, the actress who started in Australian soap operas and worked her way up to Hollywood films including The Great Gatsby, fronts a new TV campaign for ING Direct. | | | | | |  | | Nudist camps, Whitehall, World War II re-enactments - the AA has been to the strangest places in its 110-year history and looks to capitalise on this in a new TV campaign. | | | | | |  | | Brands have surged to embrace lesbian, gay, bisexual and transgender people and lifestyles in recent years. | | | | |
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