Friday, 12 June 2015

Everyone’s leaving! Murdoch and Twitter CEO to depart; plus, BBH gets Tesco’s trade and tactical ad work

Daily News

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Brand Republlic
Daily News 12th June
Rupert Murdoch preparing to step down Rupert Murdoch preparing to step down
11 June 15, Maisie McCabe
Rupert Murdoch is reportedly preparing to step down from his role as the chief executive of 21st Century Fox to make way for his son James.
Dick Costolo to leave Twitter Dick Costolo to leave Twitter
12 June 15, Maisie McCabe
Twitter's chief executive, Dick Costolo, is leaving his role on 1 July and will be replaced by the co-founder and chairman, Jack Dorsey, on an interim basis.
Tesco shifts trade and tactical ad work to BBH Tesco shifts trade and tactical ad work to BBH
12 June 15, Kate Magee
Tesco has consolidated its trade and tactical ad work into Bartle Bogle Hegarty.
Publicis Worldwide launches heritage inspired logo Publicis Worldwide launches heritage inspired logo
12 June 15, Kate Magee
Publicis Worldwide is rolling out a new global logo to help differentiate the network from its owner Publicis Groupe.
Breakfast Briefing: Oculus Rift and Microsoft, Branson angry and Twitter CEO steps down Breakfast Briefing: Oculus Rift and Microsoft, Branson angry and Twitter CEO steps down
12 June 15, Ben Bold
Introducing Marketing's new morning briefing, a daily shot of news and a recap of the best longer reads and videos. Today we look at Facebook's partnership with Microsoft on Oculus Rift, Twitter CEO Dick... read more
Land Rover revs up on Instagram Land Rover revs up on Instagram
11 June 15, Adam Olson
Auto maker tells interactive story with photo-sharing app
Virgin Media's owl character is the new inmate in Orange is the New Black Virgin Media's owl character is the new inmate in Orange is the New Black
11 June 15, Kate Magee
Virgin Media has released a film featuring its owl character as the newest prison inmate in Orange is the New Black.
The National Kidney Foundation reminds us 'Everybody Pees' The National Kidney Foundation reminds us 'Everybody Pees'
11 June 15, Adam Olson
Urinary ditty reminds us how easy it is to screen for kidney disease
Are beacons yesterday's retail technology? Are beacons yesterday's retail technology?
11 June 15, Simon Hathaway
"To beacon or not to beacon?" is a question on the lips of many retailers and brand owners, says Simon Hathaway, president and global head of retail experience at Cheil, but other technology may prevail.
Battle of the bars: Nestle and Cadbury locked in Kit for Kat battle over trademark Battle of the bars: Nestle and Cadbury locked in Kit for Kat battle over trademark
11 June 15, Sara Spary
In a blow for Nestle, The Court of Justice of the European Union has advised its attempts to register the four-finger shape of its KitKat as a trademark do not comply with EU law.
London HIV Prevention campaign encourages testing London HIV Prevention campaign encourages testing
11 June 15, Gurjit Degun
Londoners are being encouraged to test for HIV, through a series of light-hearted print ads by the London HIV Prevention Programme (LHPP).
Wall Street Journal announces new-look broadsheet for Europe and Asia Wall Street Journal announces new-look broadsheet for Europe and Asia
11 June 15, Omar Oakes
The Wall Street Journal, the business newspaper owned by News Corp, is launching a broadsheet edition for Europe and Asia.
Pornhub launches 'sexploration' stunt to shoot porn in space Pornhub launches 'sexploration' stunt to shoot porn in space
11 June 15, Shona Ghosh
In space, no one can hear you scream. But Pornhub is trying to change this with a new crowdfunding stunt to bankroll a porn film shot in space.



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