Monday 15 June 2015

Twitter, Lidl, Tango, Paul Weiland, Cindy Gallop, Isobar, Apple, Primesight

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Latest news
Twitter UK appoints PHD to handle first media brief
by Arif Durrani,
12 June 2015, 03:00PM
Twitter UK appoints PHD to handle first media brief
Twitter has named Omnicom's PHD as its first retained media agency in the UK after a competitive pitch.
Lucky Generals wins Twitter pitch
by James Swift,
12 June 2015, 12:34PM
Lucky Generals wins Twitter pitch
Twitter has picked Lucky Generals as its first retained creative agency in the UK after a competitive pitch.
Lidl calls £50m media review
by Arif Durrani,
14 June 2015, 08:15PM
Lidl calls £50m media review
Lidl, the discount supermarket chain, has called a review of its media planning and buying business, which has more than doubled in size since being awarded to Omnicom's M2M two years ago.
Tango introduces the five stages of tang
by James Swift,
15 June 2015, 09:02AM
Tango introduces the five stages of tang
Rodney Cloomb, the Tango obsessive who appears in TV ads commenting on previous spots for the fizzy drink brand, reappeared on Saturday.
Director Weiland awarded OBE for services to creative industries
by James Swift,
15 June 2015, 12:01PM
Director Weiland awarded OBE for services to creative industries
Paul Weiland, the director who shot the Guardian's famous "points of view" ad, has been awarded an OBE in the Queen's Birthday Honours list.
Cindy Gallop calls for 50/50 gender split to end sexual harassment in adland
by Kate Magee,
15 June 2015, 11:18AM
Cindy Gallop calls for 50/50 gender split to end sexual harassment in adland
Cindy Gallop has said she was sexually harassed at Cannes and believes there should be a 50/50 gender split in the industry to change "negative things about our industry".
Industry urged to address their 'crusty model' to attract more women
by Nicola Kemp,
12 June 2015, 01:44PM
Industry urged to address their 'crusty model' to attract more women
Agencies need to ask themselves why women would want to work there if they want to address the lack of female creatives.
'Men need to recognise the bubble of privilege they walk around in,' says Isobar chief
by Kate Magee,
15 June 2015, 08:36AM
'Men need to recognise the bubble of privilege they walk around in,' says Isobar chief
"Men need to realise what it's like to walk into a meeting room and be immediately judged on what you're wearing," said Nick Bailey, Isobar UK's chief executive and executive creative director at Friday's 3% Conference.
Five things you need to know about Apple Music
by Chris Jefford,
15 June 2015, 09:18AM
Five things you need to know about Apple Music
Chris Jefford, a founding partner at Hometown London, highlights the five things you need to know about last week's Apple Music launch.
Primesight appoints Andy Goldsmith as sales director
by Omar Oakes,
15 June 2015, 11:03AM
Primesight appoints Andy Goldsmith as sales director
Primesight has promoted Andy Goldsmith, the agency sales director, to the role of sales director.
Is it time for the ad agency model to be Canned?
by Greg Delaney,
15 June 2015, 08:34AM
Is it time for the ad agency model to be Canned?
I can't remember how many times I have read or heard about the imminent demise of the advertising agency model.
The highlights from Nudgestock, by TfL's marketing chief
by Chris Macleod,
15 June 2015, 11:52AM
The highlights from Nudgestock, by TfL's marketing chief
Christopher Macleod, Transport for London's marketing director, outlines the highlights at Nudgestock, last week's behavioural economics event.
Why women should stop caring and say what they think
by Kate Magee,
15 June 2015, 10:48AM
Why women should stop caring and say what they think
Last Friday's 3% Conference saw a range of high profile women and men tackle the topic of gender inequality in adland. Here are some of the top pieces of advice offered for women to progress.

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US soccer is a juggernaut ... No, seriously

by Todd Wasserman
15 June 2015

Forget FIFA scandals and tiny audiences. In the US, brands eager to bond with young Latinos are moving money into the sport.

The automaker's hashtag jiu jitsu demonstrates baseball's strength in social medi


Read more at http://www.campaignlive.com/article/chevrolet-made-save-world-series/1320302#1VgSyExMjp1WDAxR.99
Read more at http://www.campaignlive.com/article/creative-opportunities-brands-virtual-reality/1318991#Pzt1Qc2tgomS8IA4.99


Read more at http://www.campaignlive.com/article/power-purpose/1317996#OZhS6RvfPSfWx4DV.99

Also in the news

Man's best friend just got smaller (and cuter) in Buzzfeed viral
by Unruly, 15 June 2015, 11:45AM
P&G's Roisin Donnelly: 'I haven't had a breakfast meeting in 15 years'
by Nicola Kemp, 15 June 2015, 10:54AM
Thomas Cook launches £1.6m Chinese tourism venture
by Shona Ghosh, 15 June 2015, 10:35AM
Lucozade invests £14m in 'biggest-ever' marketing drive for Lucozade Energy
by Ben Bold, 15 June 2015, 10:47AM
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Latest Work

Halfords "freewheeling" by Mother
12 June 2015, 10:26AM
Halfords
Halfords' new summer TV campaign shows an old man recapturing his youth on a country bike ride.
Finlandia "wisdom" by Wieden & Kennedy London
11 June 2015, 10:32AM
Finlandia
Finlandia vodka interviewed people who embody the "less ordinary" spirit of the brand, including a Game Of Thrones actor, for a new global campaign.
Weetabix "incredible inside" by Bartle Bogle Hegarty
10 June 2015, 09:04AM
Weetabix
Weetabix has launched a £10 million above-the-line campaign advertising all of its cereals.
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